新型冠状病毒肺炎媒体对老年主义的无声社会表征

Enrique Hernández Guerson, S. Ibarra
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引用次数: 1

摘要

在人口和社会方面,世界上大多数大区域都设法延长了人口寿命。这种相对重要性和百分比重要性意味着,不同的公共政策往往会考虑到这些老年人群体,在这些政策中考虑到许多情况,例如缺乏身体和/或精神健康、生产力、依赖性和脆弱性。年龄与负面属性联系在一起,然后就产生了与老年人现实不符的刻板印象。研究人员用衰老或年龄歧视来指代这个概念。关于目前正在墨西哥进行的2020年Covid-19大流行,可能会有一个问题,墨西哥媒体对老年人和所谓的Covid-19大流行的社会代表性(SR)是什么?这一贡献表明老年人主观幸福感研究取得了进展。作为一种理论,社会表征研究的是人们对社会中传播的知识和信息的适应方式;在日常生活中,社会思想,大众知识或常识是如何构建的。因此,在这个过程中,人们通过个体之间的交流来构建自己的态度、信念、情感、解释和行为,在群体和社会中构建和重建社会关系。有一种类型的表现被称为哑巴,它不涉及口头语言。它们通常是图像、照片,以及其他传播信息的方式。定性方法和开放式理论抽样用于分析墨西哥纸媒和视觉媒体的宣传推广活动,分析了将老年作为Covid-19宣传活动的一部分。结果表明,身体方面,服装,对象支持老年形象,显示脆弱的社会表征,有助于衰老。
本文章由计算机程序翻译,如有差异,请以英文原文为准。
Covid-19. Representaciones sociales mudas del viejismo en los medios de comunicación
Regarding demographic and social aspects, most of large regions worldwide have managed their population to live longer. This relative and percentage importance has meant that these old age groups are, more often than not, considered for different public policies, where many circumstances, such as the lack of physical and/or mental health, productivity, dependency and vulnerability are taken into account. Years old is associated to negative attributes, then stereotypes that do not correspond to the reality of older people are created. Researchers use the terms agedness or ageism to refer to this concept. Regarding Covid-19 pandemic, currently ongoing in Mexico in 2020, a question may be asked, what is the social representation (SR) broadcast by the Mexican media about older people and the so-called Covid-19 pandemic? The contribution shows a progress in research on subjective well-being in older people. As a theory, social representations (SR) deals with the way people appropriate the knowledge and information circulating in society; how in everyday life, social thought, popular knowledge or common sense is constructed. Thus, in this process, people construct their own attitudes, beliefs, emotions, explanations and behavior through communication between individuals, SRs are built and rebuilt in groups and societies. There is a type of representation called mute, which do not involve verbal language. They are usually images, photographs, among other ways of disseminating information. Qualitative methodology and open theoretical sampling were used for analyzing communication promotions were analyzed in the Mexican print and visual media regarding the presentation of old age as part of the Covid-19 communication campaign. The results report physical aspects, clothing, objects to support the old age image, which show vulnerable social representations, contribute to agedness.
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