互补服务与服务系统价值创造的关系——以沙特阿拉伯电子市场为例

2012 Seventh International Conference on Knowledge, Information and Creativity Support Systems Pub Date : 2012-11-08 DOI:10.1109/KICSS.2012.16

F. Algarni, Y. Cheung, V. Lee

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引用次数: 1

摘要

许多研究表明，服务系统服务价值创造被认为是电子和在线系统的关键。然而，很少有研究关注驱动它的成功因素。本文提出了一个研究模型，用于确定沙特阿拉伯电子市场(SA)的互补服务与服务系统价值之间的关系。沙特在线客户(n=337)根据他们的年龄、经验和对技术的参与程度分为两组:学生(n= 156)和非学生(n= 181)。研究结果表明，互补服务与服务系统价值创造之间存在正相关关系。

本文章由计算机程序翻译，如有差异，请以英文原文为准。

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The Relationship between Complementary Services and Service System Value Creation: A Case Study of eMarketplaces in Saudi Arabia

Many studies have suggested that service system service value creation is considered crucial for electronic and online systems. However few studies have focused on the success factors that drive it. This paper proposes a research model for determining the relationship between complementary services and the service system value of eMarketplaces in Saudi Arabia (SA). It was tested by Saudi online customers (n=337) divided into two groups: student (N=156) and non-student (N=181) based on their age, experience and their involvement in the technology. The findings have proven that there is a positive correlation between complementary services and service system value creation moderated by cultural values of SA.

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2012 Seventh International Conference on Knowledge, Information and Creativity Support Systems

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