Why and How to Map the Complexity of the Firm

Developing a methodological framework which enables researchers and practitioners to tackle complexity in a practical way is key for the successful implementation of the complexity-based view of the firm. This paper seeks to provide a first attempt towards the development of such framework, specifically unravelling the activities, method and tools of its first and foremost stage: the mapping of complexity. The guidelines outlined in the paper will allow complexity practitioners to set solid foundations for a thorough understanding of the firm’s complexity defining characteristics and how they operate, which constitutes an essential step for satisfactorily starting to address the challenges posed by complexity.