Research on Professional Identity of Flexible Employment Personnel

Professional identity enables employees to obtain a sense of achievement, satisfaction, dedication to work, and create high performance. Through a random survey of platform organizations in 18 cities in China, using structural equation model analysis, it is found that organizational viscosity, competency matching perception, professional expectation, professional value perception and social support have a significant positive impact on the professional identity of flexible employment personnel to varying degrees. At the same time, the five factors are also interrelated, and the optimization of any one factor can promote the improvement of other factors. On the basis of model analysis, On the basis of the correlation and promotion of the five factors, this paper puts forward some suggestions from the three levels of the country, platform organizations and individuals, such as strengthening legislation, protecting workers' rights and interests, and continuous learning, to improve the professional identity of flexible employment personnel.