{"title":"精益创业方法的理论分析","authors":"Onesun Steve Yoo, Tingliang Huang, K. Arifoğlu","doi":"10.1287/MKSC.2020.1269","DOIUrl":null,"url":null,"abstract":"This paper analyzes the build-test-learn cycle of the lean start-up method (LSM) using an analytical model to understand its microfoundation and how best to implement it.","PeriodicalId":423558,"journal":{"name":"Mark. Sci.","volume":"1 1","pages":"0"},"PeriodicalIF":0.0000,"publicationDate":"2021-03-09","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":"6","resultStr":"{\"title\":\"A Theoretical Analysis of the Lean Start-up Method\",\"authors\":\"Onesun Steve Yoo, Tingliang Huang, K. Arifoğlu\",\"doi\":\"10.1287/MKSC.2020.1269\",\"DOIUrl\":null,\"url\":null,\"abstract\":\"This paper analyzes the build-test-learn cycle of the lean start-up method (LSM) using an analytical model to understand its microfoundation and how best to implement it.\",\"PeriodicalId\":423558,\"journal\":{\"name\":\"Mark. Sci.\",\"volume\":\"1 1\",\"pages\":\"0\"},\"PeriodicalIF\":0.0000,\"publicationDate\":\"2021-03-09\",\"publicationTypes\":\"Journal Article\",\"fieldsOfStudy\":null,\"isOpenAccess\":false,\"openAccessPdf\":\"\",\"citationCount\":\"6\",\"resultStr\":null,\"platform\":\"Semanticscholar\",\"paperid\":null,\"PeriodicalName\":\"Mark. Sci.\",\"FirstCategoryId\":\"1085\",\"ListUrlMain\":\"https://doi.org/10.1287/MKSC.2020.1269\",\"RegionNum\":0,\"RegionCategory\":null,\"ArticlePicture\":[],\"TitleCN\":null,\"AbstractTextCN\":null,\"PMCID\":null,\"EPubDate\":\"\",\"PubModel\":\"\",\"JCR\":\"\",\"JCRName\":\"\",\"Score\":null,\"Total\":0}","platform":"Semanticscholar","paperid":null,"PeriodicalName":"Mark. Sci.","FirstCategoryId":"1085","ListUrlMain":"https://doi.org/10.1287/MKSC.2020.1269","RegionNum":0,"RegionCategory":null,"ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":null,"EPubDate":"","PubModel":"","JCR":"","JCRName":"","Score":null,"Total":0}
A Theoretical Analysis of the Lean Start-up Method
This paper analyzes the build-test-learn cycle of the lean start-up method (LSM) using an analytical model to understand its microfoundation and how best to implement it.