Laila Mucharomma, Labitha Intania Arifin, Enrico Julian Ekananda, Tri Yuli Ardiansyah
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引用次数: 0

摘要

Delik Sumber村位于东爪哇省Gresik Regency的Benjeng区。进行电子商务的社会化和实施,帮助增加合作伙伴的销售成果。根据Delik Sumber村的实地调查结果,有几种类型的微型中小企业,即食品生产,窗帘,服装,电子服务。近80%的企业在营销产品和服务时遇到问题,由于营销方法非常有限,销售结果并不理想。所使用的活动方法是通过直接观察和接近业务参与者,并通过电子商务实施产品营销实践。这一电子商务活动开展得很好,这可以从为中小微企业创建各种类型的社交媒体中得到证明,以WhatsApp, Instagram, Facebook等形式作为宣传其商业产品的媒介。因此,他们的业务广为人知,当然也增加了需求。关键词:Delik Sumber村UMKM电子商务
本文章由计算机程序翻译,如有差异,请以英文原文为准。
Pengenalan E-Commerce Terhadap Umkm Desa
Delik Sumber Village is a village located in Benjeng District, Gresik Regency, East Java Province. The socialization and implementation of e-commerce is carried out to help increase partner sales results. Based on the results of a field survey in the village of Delik Sumber, there are several types of MSMEs, namely food production, curtains, clothing, electronic services. Almost 80 percent of them experience problems in marketing their products and services, where sales results are not optimal because marketing methods are very limited. The method of activity used is by using direct observation and approaching business actors and implementing product marketing practices through e-commerce. This e-commerce activity has been carried out well, this is evidenced by the creation of various types of social media for MSMEs in the form of WhatsApp, Instagram, Facebook and others as a medium for promoting their business products. So that their business is widely known and certainly increases demand.Keywords: Delik Sumber Village, UMKM, E-Commerce.
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