数字阅读中消费者认知与阅读时间预测分析

2017 IEEE/ACIS 16th International Conference on Computer and Information Science (ICIS) Pub Date : 2017-05-01 DOI:10.1109/ICIS.2017.7960054

Li Haiyan, Zhang Hui, Zhang Fanghong, Guo Meijing

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引用次数: 1

摘要

本文旨在通过对典型调查数据和国家统计数据的调查，对消费者的数字阅读进行定量分析。首先，运用统计方法对数字阅读消费者的认知行为进行分析。其次，基于灰色系统模型，对全国人均电子阅读器日阅读时间进行预测;最后，对数字阅读推广和数字产业发展提出建议。

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An analysis of consumers' cognition and reading time prediction in digital reading

Through the investigation of typical survey data and national statistical data, this paper aims to conduct quantitative analysis about the digital reading of consumers. Firstly, the cognitive behavior of digital reading consumer is analyzed by using statistical method. Secondly, based on the grey system model, the model predicts the daily reading time of the national per capita using electronic readers. Finally, it provides suggestions for digital reading promotion and digital industry development.

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来源期刊

2017 IEEE/ACIS 16th International Conference on Computer and Information Science (ICIS)

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