“过度旅游”条件下的城市旅游物流

I. Smyrnov
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引用次数: 0

摘要

目的揭示“过度旅游”现象的本质及其在城市旅游物流中的表现形式。该方法基于旅游业可持续发展的基本物流模型及其多样性:主体性、广泛性和战略性。提出了“过度旅游”条件下城市旅游可持续发展的物流战略的概念基础,特别是游客分散化的概念、可逆物流的概念、市场营销对物流的影响的概念以及对游客安全要求日益提高的概念。科学新颖首次考虑了“过度旅游”条件下城市旅游物流的应用,并制定了相应的物流策略的概念基础。结果1。提出了旅游可持续发展的基本物流模型,以及可持续旅游的种类和策略。2.提出了“过度旅游”条件下旅游可持续发展的物流战略及其概念基础,包括旅游分散化概念、逆向物流概念、市场营销对物流的影响概念、旅游安全问题要求不断提高的概念。现实意义。以乌克兰基辅、利沃夫等城市旅游发展问题为例,对上述理论立场进行了检验,并提出了相关建议
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URBAN TOURISM LOGISTICS IN CONDITIONS OF "OVERTOURISM"
The purpose To reveal the essence of the phenomenon of "overtourism" and its manifestations in the logistics of urban tourism. The methodology is based on the use of a basic logistic model of sustainable development of tourism and its varieties: principal, wide-spread and strategic. The conceptual bases of the logistic strategy of sustainable development of urban tourism in the conditions of " overtourism " are worked out, in particular the concept of tourist decentralization, the concept of reversible logistics, the concept of the impact of marketing on logistics and the concept of increasing requirements to the safety of tourists. Scientific novelty for the first time considered the application of logistics of urban tourism in the conditions of "overtourism" and worked out the conceptual foundations of the corresponding logistic strategy. Results 1. The basic logistic model of sustainable tourism development and its varieties and strategies of sustainable tourism has been developed. 2.The logistic strategy of sustainable tourism development under the conditions of "overtourism" and its conceptual bases in the form of the concept of tourist decentralization, the concept of reverse logistics, the concept of the impact of marketing on logistics, and the concept of increasing the requirements for security problems of tourism have been worked out. Practical significance. The above-mentioned theoretical positions were checked on the example of the problems of tourism development in Ukrainian cities like Kyiv and Lviv, and relevant recommendations were developed and proposed
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