{"title":"基于AR技术的亚运会商品线上线下展示系统","authors":"Rui Dai, Zizhen Fan, Shanshan Chen, Qi Li","doi":"10.1109/ICID54526.2021.00072","DOIUrl":null,"url":null,"abstract":"Traditional packaging and new augmented reality technology have a better application in the realization of multi-platform commodity display performance, so that the new technology can produce a better visual effect for packaging. By designing the packaging box image of Asian Games cultural and creative goods with AR technology with high degree of freedom, realize the real goods to the virtual model and complete the rendering display steps, as well as the online and offline multiend integration of virtual fitting. Through the integrated online and offline integrated creative sales platform, the display and trial of cultural and creative goods and internal commodities, which greatly improves the interactive multi-dimensional display effect in consumer purchase experience. AR technology, while retaining all the advantages of traditional packaging, can better promote consumers’ understanding and understanding of commodity content, and can better promote sales.","PeriodicalId":266232,"journal":{"name":"2021 2nd International Conference on Intelligent Design (ICID)","volume":"4 1","pages":"0"},"PeriodicalIF":0.0000,"publicationDate":"2021-10-01","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":"0","resultStr":"{\"title\":\"An Asian Games merchandise display system with online and offline modes based on AR technology\",\"authors\":\"Rui Dai, Zizhen Fan, Shanshan Chen, Qi Li\",\"doi\":\"10.1109/ICID54526.2021.00072\",\"DOIUrl\":null,\"url\":null,\"abstract\":\"Traditional packaging and new augmented reality technology have a better application in the realization of multi-platform commodity display performance, so that the new technology can produce a better visual effect for packaging. By designing the packaging box image of Asian Games cultural and creative goods with AR technology with high degree of freedom, realize the real goods to the virtual model and complete the rendering display steps, as well as the online and offline multiend integration of virtual fitting. Through the integrated online and offline integrated creative sales platform, the display and trial of cultural and creative goods and internal commodities, which greatly improves the interactive multi-dimensional display effect in consumer purchase experience. AR technology, while retaining all the advantages of traditional packaging, can better promote consumers’ understanding and understanding of commodity content, and can better promote sales.\",\"PeriodicalId\":266232,\"journal\":{\"name\":\"2021 2nd International Conference on Intelligent Design (ICID)\",\"volume\":\"4 1\",\"pages\":\"0\"},\"PeriodicalIF\":0.0000,\"publicationDate\":\"2021-10-01\",\"publicationTypes\":\"Journal Article\",\"fieldsOfStudy\":null,\"isOpenAccess\":false,\"openAccessPdf\":\"\",\"citationCount\":\"0\",\"resultStr\":null,\"platform\":\"Semanticscholar\",\"paperid\":null,\"PeriodicalName\":\"2021 2nd International Conference on Intelligent Design (ICID)\",\"FirstCategoryId\":\"1085\",\"ListUrlMain\":\"https://doi.org/10.1109/ICID54526.2021.00072\",\"RegionNum\":0,\"RegionCategory\":null,\"ArticlePicture\":[],\"TitleCN\":null,\"AbstractTextCN\":null,\"PMCID\":null,\"EPubDate\":\"\",\"PubModel\":\"\",\"JCR\":\"\",\"JCRName\":\"\",\"Score\":null,\"Total\":0}","platform":"Semanticscholar","paperid":null,"PeriodicalName":"2021 2nd International Conference on Intelligent Design (ICID)","FirstCategoryId":"1085","ListUrlMain":"https://doi.org/10.1109/ICID54526.2021.00072","RegionNum":0,"RegionCategory":null,"ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":null,"EPubDate":"","PubModel":"","JCR":"","JCRName":"","Score":null,"Total":0}
An Asian Games merchandise display system with online and offline modes based on AR technology
Traditional packaging and new augmented reality technology have a better application in the realization of multi-platform commodity display performance, so that the new technology can produce a better visual effect for packaging. By designing the packaging box image of Asian Games cultural and creative goods with AR technology with high degree of freedom, realize the real goods to the virtual model and complete the rendering display steps, as well as the online and offline multiend integration of virtual fitting. Through the integrated online and offline integrated creative sales platform, the display and trial of cultural and creative goods and internal commodities, which greatly improves the interactive multi-dimensional display effect in consumer purchase experience. AR technology, while retaining all the advantages of traditional packaging, can better promote consumers’ understanding and understanding of commodity content, and can better promote sales.