Investment decision in cloud gaming-based businesses opportunities: An analysis of the cloud gaming industry

Cloud gaming is a way of playing video games that involve remote servers in a data center. The need to download and install games on an end device is eliminated by cloud gaming. Cloud processing is intensive, and streaming is an essential component of cloud gaming which depends on several factors; thus, it faces several challenges in terms of investment decisions in the cloud-based gaming industry for investors. This study aims to provide a brief overview of the current cloud gaming market, posing challenges and opportunities for cloud gaming-based businesses and intends to compare four major cloud gaming platforms (CGP) based on their delivery services, the availability, pricing, features, streaming quality, and various games that the platform offers. Moreover, this study has carried out a SWOT analysis of the cloud game industry from a literature review. This research outlines six challenges that impact investment decisions and company potential. These include device requirements, streaming issues, cyber-attack risk, operational challenges, latency, and bandwidth. Furthermore, the paper also provides collaborative approach using the latest technologies solutions.