OPTORER PPE: Optimal routing and exploration of touristic and cultural areas of interest within Attica given personalized adaptive preferences, promoted underlying purpose and interactive experience.

OPTORER is a newly funded project targeting to enhance and support cultural activities within the region of Attica. OPTORER introduces a novel routing and exploration service in outdoor and indoor areas of touristic and cultural interest in the broad area of Attica. It offers a series of innovative routings across and towards areas of interest, targeting users experience optimization and promotion of underlying purposes. Safety and social wellbeing are prioritized for every tour. Making use of the smartphone device most end users possess, as well as wearable devices such as activity trackers in the form of bracelets/smartwatches that lately have gained broad adoption for self-monitoring activity and wellbeing, the project offers a complete solution developing the algorithms and the end user applications along with an orchestration platform responsible for the administration, operation and execution of the service producing and presenting to the end user results coming from the solution of complex optimization problems.