用户搜索行为建模

Third Latin American Web Congress (LA-WEB'2005) Pub Date : 2005-10-31 DOI:10.1109/LAWEB.2005.23

Ricardo Baeza-Yates, Carlos A. Hurtado, Marcelo Mendoza, G. Dupret

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引用次数: 103

摘要

Web使用挖掘是Web挖掘的一个主要研究领域，其重点是了解Web用户及其与Web站点的交互。Web使用挖掘面临的主要挑战是如何有效地将数据挖掘技术应用于Web数据，以及如何发现重要的用户行为模式。在本文中，我们将重点放在搜索引擎上，分析查询日志数据，并展示了用户如何搜索和用户如何使用搜索引擎结果的几个模型。

本文章由计算机程序翻译，如有差异，请以英文原文为准。

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Modeling user search behavior

Web usage mining is a main research area in Web mining focused on learning about Web users and their interactions with Web sites. Main challenges in Web usage mining are the application of data mining techniques to Web data in an efficient way and the discovery of non trivial user behaviour patterns. In this paper we focus the attention on search engines analyzing query log data and showing several models about how users search and how users use search engine results.

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Third Latin American Web Congress (LA-WEB'2005)

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