Celerometer and idling reminder: persuasive technology for school bus eco-driving

We are designing a feedback system to encourage more fuel-efficient driving habits among school-bus drivers. We chose to design for the school bus because as one of the largest public transport systems in the U.S., it is a major contributor to the country's total fuel consumption and pollutant emissions. Our design uses persuasive technology to discourage excessive idling and aggressive driving by providing real-time in-vehicle feedback for self-monitoring.