Managing user experience teams: lessons from case studies, establishing best practices

This workshop focuses on managing cross-disciplinary user experience teams to achieve product and corporate success. The workshop brings together a diverse group of leaders in order to create a set of case studies to illuminate challenges and success factors. Emphasis is placed on cross-disciplinary teams, corporate culture and environment, organizational structure, and international considerations. The goal of the workshop is to develop a set of contingent, specific, and applicable guidelines for managing user experience teams in a variety of circumstances based on case studies.