基于鼠标跟踪的电子商务网站用户建模与推荐

2016 19th International Conference on Computer and Information Technology (ICCIT) Pub Date : 2016-12-01 DOI:10.1109/ICCITECHN.2016.7860252

Md. Tanjim-Al-Akib, Lutfullahil Kabir Ashik, Hosne-Al-Walid, Krishanu Chowdhury

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引用次数: 10

摘要

最近网络营销的新兴趋势已经导致研究人员发现了电子商务网站以最佳方式支持其大量用户的方法。满足用户的需求是一项艰巨的任务。本文主要研究如何利用鼠标跟踪的用户建模和推荐来构建一个能够识别和满足所有用户需求的智能电子商务网站。

本文章由计算机程序翻译，如有差异，请以英文原文为准。

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User-modeling and recommendation based on mouse-tracking for e-commerce websites

Emerging trend of recent online marketing has lead researchers to discover a way for the e-commerce websites to support its large number of users in the best possible manner. Meeting up with user's satisfaction is a difficult task. This paper focuses on how user-modeling and recommendation by mouse-tracking can be used for construction of an intelligent e-commerce website that can identify and fulfill all the needs of users.

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2016 19th International Conference on Computer and Information Technology (ICCIT)

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