航空公司竞争下的高速铁路价格决策分析——基于同航线的分析

Hao Li, Ting Peng
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引用次数: 0

摘要

国家关于节能减排的政策呼吁发展绿色出行。高速铁路具有不可替代的优势和地位。目前中国高铁主要采用的是固定定价策略,这种定价策略存在需求不足、利润降低等缺点,使得高铁在与航空竞争时具有明显的劣势。据此,研究了同航线航空公司竞争下高速铁路的最优定价策略。研究了高速铁路的两种定价策略:固定定价和动态定价。我们的分析表明,动态定价对收入和社会总福利有积极的影响。研究结果强调,高速铁路的发展预计将在中国向低碳、绿色经济增长模式转型中发挥重要作用。
本文章由计算机程序翻译,如有差异,请以英文原文为准。
Analysis of Pricing Decision of the High-Speed Railway under Airline’s Competition: Based on the Same Route
National policies on energy conservation and emission reduction call for the development of greener travel. The high-speed railway has irreplaceable advantages and status. At present, China’s high-speed railway mainly adopts a fixed pricing strategy, which has demerits such as insufficient demand and reduced profits, so that high-speed railway has a distinct disadvantage when competing with aviation. Accordingly, we investigate the high-speed railway’s optimal pricing strategy under the competition of airlines with the same route. Two pricing strategies are investigated for high-speed railway use: fixed pricing or dynamic pricing. Our analysis shows that dynamic pricing has positive effects on revenue and total social welfare. The development of high-speed railways is expected to play a major role in China’s transition to a low-carbon and green economic growth model, which is emphasized by the results.
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