库鲁克南卡自然旅游区哈利门萨拉克山国家公园游客对增收旅游景点满意度分析

Mamat Surahmat, Rosadi Rosadi, Rita Retnowati
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摘要

本研究旨在确定基础设施质量与游客满意度之间的关系,了解服务人员与游客满意度之间的关系,了解基础设施质量与服务人员与游客满意度之间的关系,了解游客满意度与社区经济收入增加之间的关系。在库鲁格南卡的自然景点,哈利门萨拉克山国家公园。本研究使用的方法是混合方法解释序列设计,这是一种数据收集方法,从定量数据收集开始,然后继续定性数据收集,以帮助分析。本研究将从数据收集开始,从定量数据收集开始,它检查了三个变量。本研究将使用的研究变量包括自变量(independent variable),即X1变量基础设施质量,X2变量官员服务,以及因变量(dependent variable),即Y变量访客满意度。通过收集定性数据对定量数据进行深化,即在哈利门萨拉克山国家公园库鲁格南卡自然旅游对象中,获取游客满意度对人们经济收入增加的影响。通过使用李克特量表分发问卷而获得的数据。定量研究的人口是2020年的游客总数,即28,974人/人,抽取100人的样本,定性研究的人口和样本是47个自然旅游行为者。本研究的数据分析模型采用定量分析和定性分析相结合的方法。定量分析采用单、多元回归分析和相关分析,定性分析采用Miles和Hubermann(1984)。结果表明,基础设施质量与游客满意度之间存在中等关系,官员服务与游客满意度之间存在强关系,基础设施质量与服务人员与游客满意度之间存在很强的关系,并与游客满意度和认知呈正相关。哈力门萨拉克山国家公园库鲁格南卡自然旅游对象游客满意度与居民经济收入增加之间的关系。
本文章由计算机程序翻译,如有差异,请以英文原文为准。
ANALYSIS OF SATISFACTION VISITORS ON INCREASED PEOPLE`S INCOME TOURIST ATTRACTIONS IN CURUG NANGKA NATURAL TOURISM OBJECT HALIMUN SALAK MOUNTAIN NATIONAL PARK
This study aims to determine the relationship between the quality of infrastructure and visitor satisfaction, knowing the relationship between service personnel and visitor satisfaction, knowing the relationship between the quality of infrastructure and service officers together with visitor satisfaction and knowing the relationship between visitor satisfaction and increased community economic income. in the natural attractions of Curug Nangka, Mount Halimun Salak National Park. The approach used in this research is a mixed method explanatory sequential design, which is a method of data collection that begins with quantitative data collection and then continues with qualitative data collection to help analyze. This research will begin with data collection that begins with quantitative data collection, which examines three variables. Research variables that will be used in this study consist of independent variables (independent variables), namely the X1 variable quality of infrastructure, X2 service of officers and the dependent variable (dependent variable), namely the variable Y visitor satisfaction. The quantitative data will be deepened by collecting qualitative data, namely to obtain information about the effect of visitor satisfaction with an increase in people's economic income in the natural tourism object of Curug Nangka, Mount Halimun Salak National Park. The data obtained by distributing questionnaires using a Likert scale. The population in quantitative research is the total number of visitors in 2020, namely 28,974 people / person and a sample of 100 people was drawn while the population and sample for qualitative research were 47 natural tourism actors. The data analysis model in this study used quantitative and qualitative analysis. The quantitative analysis used single and multiple regression analysis and correlation while the qualitative analysis used Miles and Hubermann (1984). The results showed that there was a moderate relationship between the quality of infrastructure and visitor satisfaction, a strong relationship between officer service and visitor satisfaction, and a very strong relationship between the quality of infrastructure and service officers together with visitor satisfaction and knowing a positive relationship. between visitor satisfaction and the increase in people's economic income in the natural tourism object of Curug Nangka, Mount Halimun Salak National Park.
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