{"title":"6. Idrett og media i Noreg – frå analoge til digitale medieplattformer","authors":"Joar Fossøy, VegardFusche Moe, Frode Fretland","doi":"10.18261/9788215037394-2020-06","DOIUrl":null,"url":null,"abstract":"This article shows tendencies and changes in the relation between sports and the media in Norway between 1960 and 2020. Media has been a changemaker in sports, but the sports movement itself has influenced sports’ growth and development through continuous projects of improvement known as “sportification”. The elite sports’ logic has not changed and it is one of the main reasons why elite sports are attractive entertainment on different media platforms.","PeriodicalId":119513,"journal":{"name":"Digital samhandling","volume":"16 1","pages":"0"},"PeriodicalIF":0.0000,"publicationDate":"2020-07-20","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":"0","resultStr":null,"platform":"Semanticscholar","paperid":null,"PeriodicalName":"Digital samhandling","FirstCategoryId":"1085","ListUrlMain":"https://doi.org/10.18261/9788215037394-2020-06","RegionNum":0,"RegionCategory":null,"ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":null,"EPubDate":"","PubModel":"","JCR":"","JCRName":"","Score":null,"Total":0}
6. Idrett og media i Noreg – frå analoge til digitale medieplattformer
This article shows tendencies and changes in the relation between sports and the media in Norway between 1960 and 2020. Media has been a changemaker in sports, but the sports movement itself has influenced sports’ growth and development through continuous projects of improvement known as “sportification”. The elite sports’ logic has not changed and it is one of the main reasons why elite sports are attractive entertainment on different media platforms.
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