新媒体时代中国科协科普系统微信公众号的方向与坚守——以中国科学探究中心微信公众号为例

Xiaolei Zhang, K. Wang
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引用次数: 1

摘要

在当前形势下,作为权威的官方科普平台,是顺应大众的喜好,在内容上做大幅度调整,还是坚持定位?我们选择后者。因为我们认为,科学传播不是为了获得噱头或点利率,我们的最终目标是在保证内容正确、语言能被公众理解的基础上,逐步弘扬科学精神,培养公众科学思维。
本文章由计算机程序翻译,如有差异,请以英文原文为准。
The Direction and Adherence of the WeChat Official Account of China Association for Science and Technology System for Popularization of Science in the New Media Era: Take the WeChat Official Account of Center for Inquiry, China as an Example
Under the current circumstances, as the authorized and official popular science platform, should it comply with the public's preferences to do drastically adjusts in its content or insist on positioning? We choose the latter. Because we believe that scientific communication is not to gain gimmick or a point interest rate, our ultimate goal is to gradually promote the scientific spirit and cultivate public scientific thinking on the basis that ensuring the content is correct and the language can be understood by the public.
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