移动生态系统中的商业模式

Ruixue Xia, Mattias Rost, L. Holmquist
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引用次数: 39

摘要

移动生态系统在不断变化。每个参与者的角色都是不确定的,每个参与者如何相互合作是学术界和工业界研究人员感兴趣的问题。在本文中,我们将从商业角度审视移动生态系统。我们以五家移动通信公司为案例,通过访谈和问卷调查的方式进行调查。这些公司在生态系统中扮演着不同的角色,包括网络运营商、设备制造商和应用程序开发商。以我们的经验数据为出发点,我们分析了生态系统中不同参与者的收入流。研究结果将有助于理解当前移动生态系统中参与者的商业模式和依赖关系。
本文章由计算机程序翻译,如有差异,请以英文原文为准。
Business Models in the Mobile Ecosystem
The mobile ecosystem is constantly changing. The roles of each actor are uncertain and the question how each actor cooperates with each other is of interest of researchers both in academia and industry. In this paper we examine the mobile ecosystem from a business perspective. We used five mobile companies as case studies, which were investigated through interviews and questionnaire surveys. The companies covered different roles in the ecosystem, including network operator, device manufacturer, and application developer. With our empirical data as a starting point, we analyze the revenue streams of different actors in the ecosystem. The results will contribute to an understanding of the business models and dependencies that characterize actors in the current mobile ecosystem.
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