StandortPub Date : 2023-07-18DOI: 10.1007/s00548-023-00872-z
Sebastian Hallmann
{"title":"Gemeinsam für eine starke Innenstadt","authors":"Sebastian Hallmann","doi":"10.1007/s00548-023-00872-z","DOIUrl":"https://doi.org/10.1007/s00548-023-00872-z","url":null,"abstract":"","PeriodicalId":39781,"journal":{"name":"Standort","volume":"71 1","pages":"294 - 299"},"PeriodicalIF":0.0,"publicationDate":"2023-07-18","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"78166224","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
StandortPub Date : 2023-07-17DOI: 10.1007/s00548-023-00873-y
Julian Aengenvoort
{"title":"Innerstädtische Passantenfrequenzen vor, während und nach Covid-19-Einschränkungen","authors":"Julian Aengenvoort","doi":"10.1007/s00548-023-00873-y","DOIUrl":"https://doi.org/10.1007/s00548-023-00873-y","url":null,"abstract":"","PeriodicalId":39781,"journal":{"name":"Standort","volume":"9 1","pages":"274 - 279"},"PeriodicalIF":0.0,"publicationDate":"2023-07-17","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"77629198","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
StandortPub Date : 2023-07-14DOI: 10.1007/s00548-023-00871-0
{"title":"Organe des Verbandes","authors":"","doi":"10.1007/s00548-023-00871-0","DOIUrl":"https://doi.org/10.1007/s00548-023-00871-0","url":null,"abstract":"","PeriodicalId":39781,"journal":{"name":"Standort","volume":"129 1","pages":"326-328"},"PeriodicalIF":0.0,"publicationDate":"2023-07-14","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"87162385","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
StandortPub Date : 2023-06-14DOI: 10.1007/s00548-023-00865-y
Oliver Peter Graber, Heinz Zeggl
{"title":"Die Synchron Stage und ihre Rolle als Katalysator der internationalen Filmmusikindustrie","authors":"Oliver Peter Graber, Heinz Zeggl","doi":"10.1007/s00548-023-00865-y","DOIUrl":"https://doi.org/10.1007/s00548-023-00865-y","url":null,"abstract":"","PeriodicalId":39781,"journal":{"name":"Standort","volume":"7 1","pages":""},"PeriodicalIF":0.0,"publicationDate":"2023-06-14","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"79262198","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
StandortPub Date : 2023-06-13DOI: 10.1007/s00548-023-00869-8
Elisa Gliesner, Daniel Schiller
{"title":"Digitale Maßnahmen der Kundenkommunikation im inhabergeführten Einzelhandel zwischen kurzfristiger Reaktion auf die Coronapandemie und zukunftsfähiger Strategie.","authors":"Elisa Gliesner, Daniel Schiller","doi":"10.1007/s00548-023-00869-8","DOIUrl":"10.1007/s00548-023-00869-8","url":null,"abstract":"<p><p>Owner-managed retail faces special challenges when introducing and establishing digital customer communication measures. This article examines which measures have been introduced in the course of the COVID-19 pandemic and which of these measures may be particularly sustainable. In addition, the importance of regional networks in knowledge transfer via digital measures is considered. For the study, an online survey of owners was carried out in the three federal states of North Rhine-Westphalia, Saxony and Saxony-Anhalt in March 2022 and was supplemented by five expert interviews in April and May 2022. A large-scale trade study by the Cologne Chamber of Industry and Commerce and the ibi Research Institute Regensburg from 2020 was used to compare the results obtained. As a result of the study, digital visibility was found to be of particular importance for the preservation of owner-managed retail stores in the future. Furthermore, social media are represented as a suitable instrument with their prospectively provided selling function. In addition, sustainable and individual measures could be identified through differentiated consideration of sectors and target groups as well as different approaches to entering digital customer communication.</p>","PeriodicalId":39781,"journal":{"name":"Standort","volume":"290 1","pages":"1-7"},"PeriodicalIF":0.0,"publicationDate":"2023-06-13","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"https://www.ncbi.nlm.nih.gov/pmc/articles/PMC10263379/pdf/","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"72775724","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"OA","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
StandortPub Date : 2023-06-07DOI: 10.1007/s00548-023-00866-x
Lech Suwala, Nina Pfeil, Max Lange, Linus Pfeiffer, Hans-Hermann Albers
{"title":"Der Zentrumbereichskern Wilmersdorfer Straße in Berlin-Charlottenburg in Zeiten multipler Krisen – gestärkt durch Nutzungsmischung, Kiezcharakter und Kuration?","authors":"Lech Suwala, Nina Pfeil, Max Lange, Linus Pfeiffer, Hans-Hermann Albers","doi":"10.1007/s00548-023-00866-x","DOIUrl":"10.1007/s00548-023-00866-x","url":null,"abstract":"<p><p>The COVID-19 pandemic has caused an average decline in pedestrian footfall of up to 40% within the main commercial streets of major German metropoles. Combined with online retail, increasing retail and branch densities, and, more recently, inflation, inner-city commercial streets and their ground-floor units face pertinent challenges. This article examines the high street Wilmersdorfer Straße in Berlin-Charlottenburg and aims to illustrate that a mix of (non-)commercial uses, community appeal, and curation combined can support inner-city commercial streets and their ground-floor units, especially in times of crisis. The analysis is based on a socio-economic and regional profile of the commercial street, which is informed by statistical data, a mapping of properties, and 13 expert interviews with a variety of stakeholders. It can be demonstrated that a diversified mix of uses and functions beyond retail activities with an integrated local supply, coupled with community appeal and curation that is open to novel institutional alliances with civil society, can make inner-city commercial streets resilient. This is especially true if the commercial street is also embedded in a neighborhood, meets a spatially rooted client base, and refers to their more local life realities (e.g., as a social gathering spot) as a consequence of the crisis.</p>","PeriodicalId":39781,"journal":{"name":"Standort","volume":"535 ","pages":"1-9"},"PeriodicalIF":0.0,"publicationDate":"2023-06-07","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"https://www.ncbi.nlm.nih.gov/pmc/articles/PMC10246527/pdf/","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"72436165","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"OA","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
StandortPub Date : 2023-05-24DOI: 10.1007/s00548-023-00858-x
Björn Braunschweig, Benjamin Klement
{"title":"Musik ist überall, aber wo ist sie wirklich?","authors":"Björn Braunschweig, Benjamin Klement","doi":"10.1007/s00548-023-00858-x","DOIUrl":"https://doi.org/10.1007/s00548-023-00858-x","url":null,"abstract":"","PeriodicalId":39781,"journal":{"name":"Standort","volume":"6 6 1","pages":"93 - 94"},"PeriodicalIF":0.0,"publicationDate":"2023-05-24","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"87248334","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}