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Strategic Innovative Marketing and Tourism最新文献

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A Proposed Online Platform for Ranking Place Brands Identity Characteristics of Official Tourism Websites 旅游官方网站地方品牌识别特征排名线上平台之构想
Strategic Innovative Marketing and Tourism Pub Date : 1900-01-01 DOI: 10.1007/978-3-030-12453-3_87
Victor-Alexandru Briciu, Robert Demeter, Florin Nechita, A. Kavoura, A. Briciu
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引用次数: 6
An Examination of Consumers’ Attitudes Towards Genetically Modified-Food: The Greek Case 消费者对转基因食品态度的调查:希腊案例
Strategic Innovative Marketing and Tourism Pub Date : 1900-01-01 DOI: 10.1007/978-3-030-12453-3_53
L. Tsourgiannis, T. Markopoulos, Vasilis Zoumpoulidis
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引用次数: 0
Developing the Museum-Monumental Experience from Linear to Interactive Using Chatbots 利用聊天机器人开发从线性到交互式的博物馆纪念体验
Strategic Innovative Marketing and Tourism Pub Date : 1900-01-01 DOI: 10.1007/978-3-030-12453-3_133
Lazaros Toumanidis, Petros Karapetros, Christos Giannousis, Dimitrios G. Kogias, M. Feidakis, C. Patrikakis
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引用次数: 2
Understanding Aviation Consumers’ Experience at the Time of Their Journeys: The Use of the Denied Boarding Regulations (DBRs) at Chios Airport 了解航空消费者在旅途中的体验:希俄斯机场拒绝登机规定(DBRs)的使用
Strategic Innovative Marketing and Tourism Pub Date : 1900-01-01 DOI: 10.1007/978-3-030-12453-3_24
Maria Salamoura, Viktoria Voxaki
{"title":"Understanding Aviation Consumers’ Experience at the Time of Their Journeys: The Use of the Denied Boarding Regulations (DBRs) at Chios Airport","authors":"Maria Salamoura, Viktoria Voxaki","doi":"10.1007/978-3-030-12453-3_24","DOIUrl":"https://doi.org/10.1007/978-3-030-12453-3_24","url":null,"abstract":"","PeriodicalId":247292,"journal":{"name":"Strategic Innovative Marketing and Tourism","volume":"1 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"1900-01-01","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"131313909","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
引用次数: 1
Voters’ Behavior: What Drives Political Consumption in Cyprus? An Analysis of the Behavior of Young Voters 选民行为:是什么推动了塞浦路斯的政治消费?年轻选民的行为分析
Strategic Innovative Marketing and Tourism Pub Date : 1900-01-01 DOI: 10.1007/978-3-030-12453-3_52
H. Sophocleous, Andreas Masouras
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引用次数: 0
Crisis Management Within the Hotel Industry: The Case of Luxury Hotels and Resorts in Popular Greek Tourism Destinations 酒店行业的危机管理:希腊热门旅游目的地的豪华酒店和度假村的案例
Strategic Innovative Marketing and Tourism Pub Date : 1900-01-01 DOI: 10.1007/978-3-030-12453-3_124
Foteini Giannopoulou
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引用次数: 1
Blockchain and Its Role in the Internet of Things 区块链及其在物联网中的作用
Strategic Innovative Marketing and Tourism Pub Date : 1900-01-01 DOI: 10.1007/978-3-030-12453-3_119
M. Ferrag, L. Maglaras, H. Janicke
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引用次数: 28
OneAppy: An Interactive Platform Providing Novel Marketing Channels and Promoting Product and Services to the Tourism Industry OneAppy:为旅游行业提供新颖营销渠道、推广产品和服务的互动平台
Strategic Innovative Marketing and Tourism Pub Date : 1900-01-01 DOI: 10.1007/978-3-030-12453-3_64
I. Paliokas, O. Tsakai, K. Votis, M. Tsipouras, V. Nomikos, Stella Sylaiou, A. Tzallas, N. Katertsidis, N. Giannakeas
{"title":"OneAppy: An Interactive Platform Providing Novel Marketing Channels and Promoting Product and Services to the Tourism Industry","authors":"I. Paliokas, O. Tsakai, K. Votis, M. Tsipouras, V. Nomikos, Stella Sylaiou, A. Tzallas, N. Katertsidis, N. Giannakeas","doi":"10.1007/978-3-030-12453-3_64","DOIUrl":"https://doi.org/10.1007/978-3-030-12453-3_64","url":null,"abstract":"","PeriodicalId":247292,"journal":{"name":"Strategic Innovative Marketing and Tourism","volume":"35 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"1900-01-01","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"127815630","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
引用次数: 1
Follow the Trail of Culture Through Time: The Use of Archeological Sites as Performance Space 沿着文化的足迹穿越时空:考古遗址作为表演空间的利用
Strategic Innovative Marketing and Tourism Pub Date : 1900-01-01 DOI: 10.1007/978-3-030-12453-3_83
Katerina Nikolopoulou, Stratis Panourios
{"title":"Follow the Trail of Culture Through Time: The Use of Archeological Sites as Performance Space","authors":"Katerina Nikolopoulou, Stratis Panourios","doi":"10.1007/978-3-030-12453-3_83","DOIUrl":"https://doi.org/10.1007/978-3-030-12453-3_83","url":null,"abstract":"","PeriodicalId":247292,"journal":{"name":"Strategic Innovative Marketing and Tourism","volume":"28 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"1900-01-01","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"134495874","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
引用次数: 0
Digital Inbound Marketing: Particularities of Business-to-Business and Business-to-Customer Strategies 数字入站营销:企业对企业和企业对客户策略的特殊性
Strategic Innovative Marketing and Tourism Pub Date : 1900-01-01 DOI: 10.1007/978-3-030-12453-3_14
M. C. Dakouan, M. R. Benabdelouahed
{"title":"Digital Inbound Marketing: Particularities of Business-to-Business and Business-to-Customer Strategies","authors":"M. C. Dakouan, M. R. Benabdelouahed","doi":"10.1007/978-3-030-12453-3_14","DOIUrl":"https://doi.org/10.1007/978-3-030-12453-3_14","url":null,"abstract":"","PeriodicalId":247292,"journal":{"name":"Strategic Innovative Marketing and Tourism","volume":"1206 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"1900-01-01","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"131491656","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
引用次数: 5
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