Jurnal EMT KITAPub Date : 2023-07-01DOI: 10.35870/emt.v7i3.1110
Frans Sudirjo, Asnawati, S. Riyadi, M. Munizu, Wa Ode Nur Ainun
{"title":"The Effect of Electronic Service Quality on Customer Trust and Its Implication on Repurchase Intention of Online Travel Agency Customers","authors":"Frans Sudirjo, Asnawati, S. Riyadi, M. Munizu, Wa Ode Nur Ainun","doi":"10.35870/emt.v7i3.1110","DOIUrl":"https://doi.org/10.35870/emt.v7i3.1110","url":null,"abstract":"This study intends to determine how the quality of electronic services affects customer trust and how it affects e-commerce users' willingness to make additional purchases. This study approaches the topic of e-commerce research quantitatively. A sample of 100 e-commerce users' responses was used in this study. Using a questionnaire to obtain data. The findings indicated that the e-service quality variable affected consumer trust and repurchase intention to some extent. Repurchase intention is influenced by the customer trust factor. E-service quality and customer trust both influences repurchase intention simultaneously. Through consumer trust, inconsistent e-service quality has an indirect impact on customers' willingness to repurchase. More consumer data protection should be offered through e-commerce. It is advised that other variables and methodological approaches be used in future studies so that the scope and depth of study in the field of marketing can be increased","PeriodicalId":231486,"journal":{"name":"Jurnal EMT KITA","volume":"8 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"2023-07-01","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"115845148","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
Jurnal EMT KITAPub Date : 2023-07-01DOI: 10.35870/emt.v7i3.1254
I. A. Alam, Balqis Ananda Zahra
{"title":"Pengaruh Kualitas Pelayanan Harga dan Lokasi Terhadap Kepuasan Konsumen DM Parcel","authors":"I. A. Alam, Balqis Ananda Zahra","doi":"10.35870/emt.v7i3.1254","DOIUrl":"https://doi.org/10.35870/emt.v7i3.1254","url":null,"abstract":"The rapid development of the business world during the COVID-19 pandemic, especially in the service sector, has had a positive impact on DM Parcel, a Sultan Agung Street No. 52 Kedaton Bandar Lampung and was established in 2018. The company has an organizational structure of 1 owner and 4 employees, and implements a corporate culture that emphasizes creativity, service, and innovation. customer satisfaction. This study focuses on the influence of three factors, service quality (X1), price (X2) and location (X3) on customer satisfaction (Y). The analytical method used is quantitative analysis. The results of data analysis show that service quality has a significant influence on customer satisfaction with DM Parcel. However, price and location did not have a significant effect on customer satisfaction. In addition, it was found that there is a significant influence between service quality, price, and location on DM Parcel customer satisfaction. This finding could be a benchmark for DM Parcel in improving its marketing and service strategies to increase customer satisfaction. Furthermore, this study also contributes to understanding the factors affecting consumer satisfaction in the service industry during the COVID-19 pandemic.","PeriodicalId":231486,"journal":{"name":"Jurnal EMT KITA","volume":"17 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"2023-07-01","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"131540579","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
Jurnal EMT KITAPub Date : 2023-07-01DOI: 10.35870/emt.v7i3.1177
Dwi Khafifah, Toton
{"title":"The Influence of Competence and Motivation on Employee Performance at PT PLN (Persero) ULP Tanjung Karang","authors":"Dwi Khafifah, Toton","doi":"10.35870/emt.v7i3.1177","DOIUrl":"https://doi.org/10.35870/emt.v7i3.1177","url":null,"abstract":"The purpose of this study is to investigate the impact of ability and motivation on the performance of employees of PT PLN (Persero) ULP Tanjung Karang. It will be the main source of task success to improve labor productivity. The survey respondents were all employees of PT PLN (PERSERO) ULP Tanjung Karang, totaling 30 people. Data were collected and analyzed using multiple linear regression equations using SPSS version 25. The coefficient of determination for the test results was 0.417. The current study found that both competence and motivation have significant positive effects on employee performance, with f-test scores at the significant level of 0.000.","PeriodicalId":231486,"journal":{"name":"Jurnal EMT KITA","volume":"118 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"2023-07-01","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"116818817","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
Jurnal EMT KITAPub Date : 2023-07-01DOI: 10.35870/emt.v7i3.945
Valencia Sahanaya, Putu Nina Madiawati
{"title":"Pengaruh Social Media Marketing dan Electronic Word of Mouth Terhadap Keputusan Pembelian melalui Brand Image pada Point Coffee Bandung","authors":"Valencia Sahanaya, Putu Nina Madiawati","doi":"10.35870/emt.v7i3.945","DOIUrl":"https://doi.org/10.35870/emt.v7i3.945","url":null,"abstract":"Technological developments cannot be separated from the influence of the internet which has now integrated into people's daily lives, many companies are utilizing technology, especially social media in their main business strategy to reach a larger target audience in marketing their products. The purpose of this research was to determine the influence of Social Media Marketing and Electronic Word of Mouth on Purchase Decisions through Brand Image at Point Coffee Bandung. The method used is a quantitative method with descriptive analysis and Structural Equation Modeling (SEM) analysis method through SmartPLS 3.0 software. The results obtained in this study are that Social Media Marketing variables affect Purchase Decisions, Electronic Word of Mouth influences Purchase Decisions, Social Media Marketing variables affect Brand Image, Electronic Word of influences Brand Image, Social Media variables affect Purchase Decisions through Brand Image, Electronic Word of effect on Purchasing Decisions through Brand Image.","PeriodicalId":231486,"journal":{"name":"Jurnal EMT KITA","volume":"28 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"2023-07-01","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"117219253","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
Jurnal EMT KITAPub Date : 2023-07-01DOI: 10.35870/emt.v7i3.1170
Ellista Delvisa, Riswan
{"title":"Pengaruh E-Commerce, Pengetahuan Kewirausahaan dan Sistem Informasi Akuntansi pada Minat Berwirausaha","authors":"Ellista Delvisa, Riswan","doi":"10.35870/emt.v7i3.1170","DOIUrl":"https://doi.org/10.35870/emt.v7i3.1170","url":null,"abstract":"The purpose of this study is to analyze the impact of the use of e-commerce, business knowledge and accounting information systems on the entrepreneurial interests of students of the Accounting Studies Program at Bandar Lampung University. Research results show that there is a significant positive impact on students' interest in entrepreneurship between e-commerce, entrepreneurial knowledge, and the use of accounting information systems. This finding has important implications for the development of college student entrepreneurship. By improving their understanding and use of e-commerce, and good business skills, students are better prepared and motivated to develop their own businesses. A good understanding of accounting information systems also helps students manage their businesses effectively. Recommendations for educational institutions are to improve students' understanding and knowledge of e-commerce, entrepreneurship, and the use of accounting information systems through the development of relevant curricula. Governments and related parties can also support the development of e-commerce and create a favorable environment for the growth of student businesses. This research has made an important contribution to our understanding of the factors that influence students' interest in entrepreneurship and will serve as a reference for efforts to increase student entrepreneurship interest and promote entrepreneurial economic growth. can be used as.","PeriodicalId":231486,"journal":{"name":"Jurnal EMT KITA","volume":"3 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"2023-07-01","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"124095942","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
Jurnal EMT KITAPub Date : 2023-07-01DOI: 10.35870/emt.v7i3.1457
Falahuddin Hasballah, Tinara Rama Dhani, M. M. Nur, Ahmad Fauzul Hakim Hasibuan, Fuadi
{"title":"Membandingkan Kinerja Reksadana Syariah di Indonesia (Periode 2016-2020)","authors":"Falahuddin Hasballah, Tinara Rama Dhani, M. M. Nur, Ahmad Fauzul Hakim Hasibuan, Fuadi","doi":"10.35870/emt.v7i3.1457","DOIUrl":"https://doi.org/10.35870/emt.v7i3.1457","url":null,"abstract":"The purpose of this study was to compare the performance of Islamic equity mutual funds in 2016-2020 using the Sharpe method. Treynor, and Jensen. The method used in this research is descriptive quantitative research. The type of data used is secondary data. From the results of the study found differences in performance values using the three. Using the Sharpe method, almost all Islamic stock mutual funds have negative performance values in 2016-2020. Only the Syariah Mutual Fund Lautandhana, while the Batavia Mutual Fund Syariah Shares have the lowest performance values. Using the Treynor method, the 2017-2020 observation period was all negative, whereas in 2016, the Lautandhana Saham Syariah mutual fund performed positively. Mutual Fund Batavia Dana Saham Syariah has the best performance value, Sucorinvest Sharia Equity Fund has the lowest performance value. Using the Jensen method, during the 2016-2020 observation period, all of them had positive performance values. The Mandiri Investa-Attractive Syariah Mutual Fund has the highest performance value, and the Cipta Syariah Equity Mutual Fund has the lowest performance value.","PeriodicalId":231486,"journal":{"name":"Jurnal EMT KITA","volume":"1 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"2023-07-01","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"125845808","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
Jurnal EMT KITAPub Date : 2023-07-01DOI: 10.35870/emt.v7i3.1112
Mauly Putri, Hery Supiarza, Salsa Solli Nafsika
{"title":"Analisis Faktor-Faktor Masyarakat Terhadap Keputusan Beralih ke Televisi Digital","authors":"Mauly Putri, Hery Supiarza, Salsa Solli Nafsika","doi":"10.35870/emt.v7i3.1112","DOIUrl":"https://doi.org/10.35870/emt.v7i3.1112","url":null,"abstract":"Analog Switch Off atau ASO merupakan suatu proses peralihan penghentian siaran analog berganti ke siaran televisi digital. Sesuai keputusan otoritas pemerintah, siap atau tidak siap masyarakat harus beralih ke televisi digital meskipun paparan informasi dan tingkat pengetahuan akan televisi digital rendah. Melalui Teori Difusi inovasi oleh Everett M. Rogers, berupaya untuk menganalisis faktor masyarakat beralih ke Televisi Digital. Penelitian ini menggunakan metode kuantitatif berupa kuesioner kepada masyarakat Desa Jatihurip. Tujuan penelitian untuk mengetahui perbedaan profil demografi antara pengguna dan non pengguna Televisi Digital, penggunaan media sebagai saluran komunikasi, dan faktor-faktor beralih ke Televisi Digital. Teknik analisis data menggunakan analisis regresi linier berganda, dengan hasil pengujian menunjukkan bahwa innovation opportunity, campaign numerousness, dan following technology berpengaruh secara positif dan signifikan terhadap keputusan beralih ke Televisi Digital masyarakat Desa Jatihurip Kecamatan Sumedang Utara. Faktor Innovation Opportunity sangat berpengaruh terhadap keputusan Beralih ke Televisi Digital masyarakat Desa Jatihurip Kecamatan Sumedang Utara.","PeriodicalId":231486,"journal":{"name":"Jurnal EMT KITA","volume":"13 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"2023-07-01","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"129915847","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
Jurnal EMT KITAPub Date : 2023-07-01DOI: 10.35870/emt.v7i3.1130
Pengaruh Hubungan, Kerja Dan, Komunikasi Terhadap, Kinerja Pegawai, Dinas Kependudukan, dan Pencatatan, Sipil Kota, Bandar Lampung, Hendri Dunan, M. Yogi
{"title":"Pengaruh Hubungan Kerja dan Komunikasi Terhadap Kinerja Pegawai Dinas Kependudukan dan Pencatatan Sipil Kota Bandar Lampung","authors":"Pengaruh Hubungan, Kerja Dan, Komunikasi Terhadap, Kinerja Pegawai, Dinas Kependudukan, dan Pencatatan, Sipil Kota, Bandar Lampung, Hendri Dunan, M. Yogi","doi":"10.35870/emt.v7i3.1130","DOIUrl":"https://doi.org/10.35870/emt.v7i3.1130","url":null,"abstract":"The Department of Population and civil registration of Bandar Lampung city faces a problem, namely the lack of good cooperation that can cause duplicate data and lack of communication that can affect employee performance. The problems of this study are: whether the employment relationship affects employee performance, and whether communication affects employee performance. This study aims to determine the effect of Labor Relations and communication on employee performance. The method used quantitative methods with causal associative. The sample studied 112 respondents. Work relationship (X1), and communication (X2), and employee performance (Y). Source data obtained from the questionnaire given to employees. Tested with the SPSS application, the results showed that work relationships and communication significantly and strongly influence employee performance. Labor Relations significantly affect employee performance, with significance (5.902)>(1.98197), and sig. 0,000<0,05. Communication has an influence on employee performance, with (6,256)>(1.98197), and sig. 0,000<0,05. As well as work relationships and communication contribute to employee performance.","PeriodicalId":231486,"journal":{"name":"Jurnal EMT KITA","volume":"1 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"2023-07-01","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"130714090","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
Jurnal EMT KITAPub Date : 2023-07-01DOI: 10.35870/emt.v7i3.1279
Analisis Motivasi, Disiplin Kerja, D. Meningkatkan, Kinerja Karyawan, Toko Besi, Tiga Jaya, Makmur Defrizal, Musafi Aldilah
{"title":"Analisis Motivasi dan Disiplin Kerja dalam Meningkatkan Kinerja Karyawan pada Toko Besi Tiga Jaya Makmur","authors":"Analisis Motivasi, Disiplin Kerja, D. Meningkatkan, Kinerja Karyawan, Toko Besi, Tiga Jaya, Makmur Defrizal, Musafi Aldilah","doi":"10.35870/emt.v7i3.1279","DOIUrl":"https://doi.org/10.35870/emt.v7i3.1279","url":null,"abstract":"This study aims to analyze work motivation and labor discipline in improving the work efficiency of workers at Tiga Jaya Makmur cast iron factory. In this study, two independent variables were tested, namely work motivation and work discipline. The population of this study included workers of the Tiga Jaya Makmur ironworks. The sources for this study are 1 owner and 4 employees. Qualitative analytical methods are performed using techniques of data reduction, data presentation, and conclusion or verification of research results. Research results analyzing work motivation and work discipline in improving employee performance at Tiga Jaya Makmur Ironworks, Bandar Lampung, conclude that work motivation and work discipline play a role important role in supporting employee performance. Employee performance at Tiga Jaya Makmur Iron Shop in Bandar Lampung can be considered good if employee performance is satisfactory and can improve the company's image well.","PeriodicalId":231486,"journal":{"name":"Jurnal EMT KITA","volume":"103 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"2023-07-01","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"123331739","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
Jurnal EMT KITAPub Date : 2023-07-01DOI: 10.35870/emt.v7i3.1250
Determinasi Tingkat, Kemiskinan Di, Kabupaten, Kota Provinsi, Aceh Muttaqien, Maisyuri, Fauzan, Ulfia Rahmi, Eliza Nopita
{"title":"Determinasi Tingkat Kemiskinan di Kabupaten/Kota Provinsi Aceh","authors":"Determinasi Tingkat, Kemiskinan Di, Kabupaten, Kota Provinsi, Aceh Muttaqien, Maisyuri, Fauzan, Ulfia Rahmi, Eliza Nopita","doi":"10.35870/emt.v7i3.1250","DOIUrl":"https://doi.org/10.35870/emt.v7i3.1250","url":null,"abstract":"Kemiskinan merupakan topik diskusi klasik namun menarik karena masalah kemiskinan belum terselesaikan. Studi ini menganalisis peran indeks pemabngunan manusia, PDRB dan pengangguran terhadap tingkat kemiskinan di Kabupaten/Kota Provinsi Aceh. Dengan menggunakan metode analisis data panel dengan time series selama 2018-2022 dan cross section 23 kabupaten/Kota di provinsi Aceh. Hasil penelitian menunjukkan bahwa PDRB dan pengangguran berpengaruh positif dan signifikan terhadap tingkat kemiskinan, tetapi IPM tidak berpengaruh terhadap tingkat kemiskinan. Dengan demikian, dapat dikatakan bahwa pemerintah harus berupaya untuk mengurangi ketimpangan antar daerah, mendukung investasi padat karya, tepat sasaran dan langsung di sektor riil, serta melibatkan semua pemangku kepentingan untuk mencapai pembangunan daerah yang efektif dan efisien dalam rangka pengentasan tingkat kemiskinan.","PeriodicalId":231486,"journal":{"name":"Jurnal EMT KITA","volume":" 10","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"2023-07-01","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"113951675","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}