LONTAR: Jurnal Ilmu Komunikasi最新文献_第5页

Pengaruh Kualitas Pelayanan Terhadap Kepuasan Pelanggan Pada Allium Tangerang Hotel 服务质量对客户满意度的影响

LONTAR: Jurnal Ilmu Komunikasi Pub Date : 2018-12-26 DOI: 10.30656/lontar.v6i2.954

Abdul Basit, Rizky Handayani

{"title":"Pengaruh Kualitas Pelayanan Terhadap Kepuasan Pelanggan Pada Allium Tangerang Hotel","authors":"Abdul Basit, Rizky Handayani","doi":"10.30656/lontar.v6i2.954","DOIUrl":"https://doi.org/10.30656/lontar.v6i2.954","url":null,"abstract":"In the current era of globalization, companies are required to have a competitive advantage in order to be able to compete and survive amid the tight of the competition. Therefore, companies need good human resources and able to compete. The background of this research is to find out whether the dimensions of service quality (tangible, reliability, assurance, responsiveness, and emphaty) affect customer satisfaction at Allium Tangerang Hotel. the goal is to find out how much the influence of the independent variable toward the dependent variable, either partially or simultaneously. This research is a quantitative-explanatory research with the research subject Allium Tangerang Hotel. The population in this study were the guests who held an event at Allium Tangerang Hotel. The samples taken were 80 respondents using purposive sampling probability technique. The results show that service quality (X), which includes five variables (Physical Evidence, Reliability, Responsiveness, Assurance, and Attention) is simultaneously related to Customer Satisfaction (Y).Keywords: Service quality, tangible, reliability, responsiveness, assurance, emphaty, customer satisfaction","PeriodicalId":227362,"journal":{"name":"LONTAR: Jurnal Ilmu Komunikasi","volume":null,"pages":null},"PeriodicalIF":0.0,"publicationDate":"2018-12-26","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"123810492","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}

引用次数: 3

Komunikasi Instruksional Di Kelas Yoga Club Health Fatimah Kota Serang 来自罢工城市瑜伽俱乐部的教学沟通

LONTAR: Jurnal Ilmu Komunikasi Pub Date : 2018-12-26 DOI: 10.30656/LONTAR.V6I2.952

Indrianti Azhar Firdausi

引用次数: 3

Determinasi Teknologi Komunikasi Dan Tutupnya Media Sosial Path 通信技术的确定和路径社交媒体的关闭

LONTAR: Jurnal Ilmu Komunikasi Pub Date : 2018-12-26 DOI: 10.30656/LONTAR.V6I2.948

Ajeng Iva Dwi Febriana

引用次数: 10

Proses Penetrasi Sosial Antar Pemain Pada Game Mobile Legends 玩家对移动游戏传奇的社交渗透

LONTAR: Jurnal Ilmu Komunikasi Pub Date : 2018-12-26 DOI: 10.30656/lontar.v6i2.950

Tanty Dewi Permassanty, Cornelius Hans Irawan

{"title":"Proses Penetrasi Sosial Antar Pemain Pada Game Mobile Legends","authors":"Tanty Dewi Permassanty, Cornelius Hans Irawan","doi":"10.30656/lontar.v6i2.950","DOIUrl":"https://doi.org/10.30656/lontar.v6i2.950","url":null,"abstract":"This study discusses the stage of development of social penetration relationship in Mobile Legends game which is seen through three factors of relationship development. The stage of interpersonal relationship development is the stage where two individuals who have not known each other to have an intimate relationship. Mobile Legends is a mobile game that is played in groups and requires interaction to work together. This interaction can be used to build interpersonal relationships. The theory used in this research is Social Penetration Theory. Social Penetration Theory is used to explain how the development of interpersonal relationships between Mobile Legends players. This research uses qualitative approach with constructivist paradigm. This research method is depth interview, observation, and literature study. The study looks at the stage of relationship development through three factors that influence the escalation of relationships, namely the attitude of trust, supportive attitude, and open attitude between players Mobile Legends. Open attitudes, supportive attitudes, and trust among Mobile Legends players have reached the affective exchange stage, that is, they are already open about personal information, romance, and family. Keywords: Developmental Stage of Interpersonal Relationship, Social Penetration Theory, Mobile Legends.","PeriodicalId":227362,"journal":{"name":"LONTAR: Jurnal Ilmu Komunikasi","volume":null,"pages":null},"PeriodicalIF":0.0,"publicationDate":"2018-12-26","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"114142061","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}

引用次数: 2

Peran Kapitalisme Global Dalam Penyebaran Ideologi Radikal Di Media Sosial 全球资本主义在社交媒体上激进意识形态传播中的作用

LONTAR: Jurnal Ilmu Komunikasi Pub Date : 2018-12-26 DOI: 10.30656/LONTAR.V6I2.951

Ignasius Liliek Senaharjanta

{"title":"Peran Kapitalisme Global Dalam Penyebaran Ideologi Radikal Di Media Sosial","authors":"Ignasius Liliek Senaharjanta","doi":"10.30656/LONTAR.V6I2.951","DOIUrl":"https://doi.org/10.30656/LONTAR.V6I2.951","url":null,"abstract":"The rapid development of information technology throughout the last few decades brings about a new color in the spread of information pattern. The availability of internet supported by the latest information technology, enables the media to spread information without limitation of space and time. Some issues addressed in this paper: how is the role of global capitalism in the spread of radical idelogy through social media? Furthermore, how is the inter-countries relation with regard to the spread of radical ideology? And what form of economy is created by the capitalisation of radical idelogy? Last but not least, what kind of actions being done by global network in order to advance security and to prevent the spread of radical ideology? The spread of radical ideology through social media has become study in contemporary global issues. This is because the relation of economy and political globalization is hardly separated. The economic gain of the global spread of radical ideology through social media will be qualitatively described in this paper. The act of spreading radical ideology using information technology brings benefit to the capitalist. Moreover, revolution of communication technology which also promotes globalization has raised awareness among nations: there is a problem that cannot be solved independently. Lastly, globalization also makes problem solving possible with the support of other countries.Keywords: Globalization, Radical Ideology, Social Media, Capitalism Global","PeriodicalId":227362,"journal":{"name":"LONTAR: Jurnal Ilmu Komunikasi","volume":null,"pages":null},"PeriodicalIF":0.0,"publicationDate":"2018-12-26","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"122060486","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}

引用次数: 1

IInterpretasi Dan Makna Kritik Sosial Dalam “Komik Strip Untuk Umum (Kostum)” Periode 1 Desember – 31 Desember 2017 2017年12月1日至12月31日“公共脱衣喜剧”期间的解释和社会批评意义

LONTAR: Jurnal Ilmu Komunikasi Pub Date : 2018-12-26 DOI: 10.30656/LONTAR.V6I2.949

Babus Salam, I. Prasetyo, Dani Susilo

{"title":"IInterpretasi Dan Makna Kritik Sosial Dalam “Komik Strip Untuk Umum (Kostum)” Periode 1 Desember – 31 Desember 2017","authors":"Babus Salam, I. Prasetyo, Dani Susilo","doi":"10.30656/LONTAR.V6I2.949","DOIUrl":"https://doi.org/10.30656/LONTAR.V6I2.949","url":null,"abstract":"Theres many ways can be done to appreciate the voices of messages and criticisms through creative ways, one of them through comics. One of the Indonesian comic artists who used comics as a medium of social criticism was Haryadhi through his \"Komik Strip Untuk Umum (KOSTUM)” creation. KOSTUM Comics record the events that are happening and pour them into comic strips spread through social media. This research is a qualitative descriptive type using Roland Barthes' semiotics theory with two-stage significance (two orders of signification). From the results of the study, researchers found the implicit meaning that is to criticize and satirize the behavior of Indonesian people in a subtle way. Criticism expressed to comics is directed directly at the actors but is delicately wrapped with humorous portrayals through their characters. From the KOSTUM comics examined can be concluded that the social criticism described in the comic is an expression of the condition of the community related to the values that are used as a guideline for living in community groups.Keywords: Comics, Social Criticism, Semiotics, Roland Barthes","PeriodicalId":227362,"journal":{"name":"LONTAR: Jurnal Ilmu Komunikasi","volume":null,"pages":null},"PeriodicalIF":0.0,"publicationDate":"2018-12-26","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"125602294","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}

引用次数: 4

The Influence of Brand Equity Against Trust in Brand Users of Services Transportation Ojek Online Go-Jek 品牌资产对网络出行服务品牌用户信任的影响

LONTAR: Jurnal Ilmu Komunikasi Pub Date : 2018-06-30 DOI: 10.30656/lontar.v6i1.647

Eko Hari Saksono, Arry Rahayunianto

{"title":"The Influence of Brand Equity Against Trust in Brand Users of Services Transportation Ojek Online Go-Jek","authors":"Eko Hari Saksono, Arry Rahayunianto","doi":"10.30656/lontar.v6i1.647","DOIUrl":"https://doi.org/10.30656/lontar.v6i1.647","url":null,"abstract":"In its development today there are many companies ojek service provider online. Brand strength (Brand Equity) to benchmark a brand can survive in the middle of crowded product or not. Brand equity or brand equity is a set of brand assets and liabilities associated with a brand, name, symbol that is able to increase or decrease the value provided by a product or service both to the company and to the customer.Â But strengthening the brand is not easy, the company must have some assets that can complement the brand remains strong in the middle of market share. And there are many other factors that must be considered in maintaining consumer confidence in the product.The purpose of this research is to find out whether the strength of Brand (Brand Equity) affect the Trust in Brand consumers or users on the brand to use the service Transport Ojek Online Go-Jek. The theory which is the reference in the analysis is the Information-integration Theory approach.Â Information-integration for communicators centers on the way we accumulate and organize information about all people, objects, situations, and ideas that shape attitudes or a tendency to act in a positive or negative way. Research method that researcher use is survey method. Survey method is used to get data from a certain place that is natural, in collecting data, done by distributing questionnaires, test, interview, structured and so on.Â Â The analysis used by the researchers is regression analysis. Regression is intended to find the form of relationship of two variables or more in the form of a function or equation whereas correlation analysis aims to find the degree of closeness relationship two or more variables.","PeriodicalId":227362,"journal":{"name":"LONTAR: Jurnal Ilmu Komunikasi","volume":null,"pages":null},"PeriodicalIF":0.0,"publicationDate":"2018-06-30","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"126198799","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}

引用次数: 0

Makna Tinder sebagai Tempat Mendapatkan Teman Hidup Tinder是获得伴侣的地方

LONTAR: Jurnal Ilmu Komunikasi Pub Date : 2018-06-30 DOI: 10.30656/LONTAR.V6I1.644

A. Annisarizki

引用次数: 3

Interaksi Virtual Remaja Di Media Sosial 青少年在社交媒体上的虚拟互动

LONTAR: Jurnal Ilmu Komunikasi Pub Date : 2018-06-30 DOI: 10.30656/lontar.v6i1.646

Indrianti Azhar

{"title":"Interaksi Virtual Remaja Di Media Sosial","authors":"Indrianti Azhar","doi":"10.30656/lontar.v6i1.646","DOIUrl":"https://doi.org/10.30656/lontar.v6i1.646","url":null,"abstract":"The study is titled \" Virtual Interaction of Teen on Social Media\". The purpose of this study was to find out the meaning of Facebook social media for adolescents as a medium of communication in the virtual world, how teenagers express themselves through social media and show the symbol of virtual interacting contemporary teen-age.Â Â The theory in this study is the symbolic interaction with the methodology of virtual ethnography. Techniques of determining informants using snowball technique that is through the recommendation of facebook users among adolescents aged 15-18 Years in Cilegon City.Â Data collection techniques are done by direct observation, in-depth interviews, and documentation. While virtual ethnographic observations are done online and offline. Online observations of researchers interact with resource persons in social media, offline researchers face to face with sources.Â Triangulation of sources is used in the technique of data validity. The results of this study's first teenage interpreting Facebook as an entertainment, interaction and media interaction in the virtual world.Â Second, teenagers can express themselves through the status update activity with slang, upload photos with \"contemporary\" pose and intensity of interaction by chatting to forget the time, and the dependence of updates in social media facebook.","PeriodicalId":227362,"journal":{"name":"LONTAR: Jurnal Ilmu Komunikasi","volume":null,"pages":null},"PeriodicalIF":0.0,"publicationDate":"2018-06-30","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"134525431","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}

引用次数: 2

Pengaruh Celebrity Endorser Hamidah Rachmayanti Terhadap Keputusan Pembelian Produk Online Shop MAYOUTFIT Di Kota Bandung 名人内城Endorser hamida Rachmayanti对万隆在线商店MAYOUTFIT产品购买决定的影响

LONTAR: Jurnal Ilmu Komunikasi Pub Date : 2018-06-30 DOI: 10.30656/lontar.v6i1.648

Ratika Zahra, Nofha Rina

{"title":"Pengaruh Celebrity Endorser Hamidah Rachmayanti Terhadap Keputusan Pembelian Produk Online Shop MAYOUTFIT Di Kota Bandung","authors":"Ratika Zahra, Nofha Rina","doi":"10.30656/lontar.v6i1.648","DOIUrl":"https://doi.org/10.30656/lontar.v6i1.648","url":null,"abstract":"Utilization of internet among modern society today is the use of social media. Of the many social media that are present to be consumed by modern society and one of them is Instagram useful benefits for the delivery of new information including one that is also used dalah things do business. The emergence of the phenomenon of online shopping in social media Instagram for the vigorous business conduct marketing using supporting figures or celebrities endorser as a supporter to market their products. Seeing this phenomenon, it is necessary to do a research that.Â Hamidah Rachmayanti is a celebrity endorser used by Online Shop Mayoutfit has several purposes in this research is to determine the effect of Visibility, Credibility, Attractiveness and Celebrity Endorser Effectiveness to the Decision Purchase Online Shop Mayoutfit products. This research uses quantitative method with questionnaire distribution and using multiple linear regression.Â This study concludes that the influence of Celebrity Endorser on @hamidahrachmayanti account of 52.1% can be explained by variables consisting of Visibility, Credibility, Attractiveness, and Power.Â ","PeriodicalId":227362,"journal":{"name":"LONTAR: Jurnal Ilmu Komunikasi","volume":null,"pages":null},"PeriodicalIF":0.0,"publicationDate":"2018-06-30","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"115595971","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}

引用次数: 20