发布求助
文献互助 智能选刊 最新文献

Proceedings of the 1st International Conference on Accounting, Management and Entrepreneurship (ICAMER 2019)最新文献

筛选
英文 中文
The Influence of Social Media and Online Booking on Decision to Purchase Home Supplies 社交媒体和网上预订对家庭用品购买决策的影响
Proceedings of the 1st International Conference on Accounting, Management and Entrepreneurship (ICAMER 2019) Pub Date : 2020-03-16 DOI: 10.2991/aebmr.k.200305.015
Darliana Hardjowikarto, Yono Maulana
{"title":"The Influence of Social Media and Online Booking on Decision to Purchase Home Supplies","authors":"Darliana Hardjowikarto, Yono Maulana","doi":"10.2991/aebmr.k.200305.015","DOIUrl":"https://doi.org/10.2991/aebmr.k.200305.015","url":null,"abstract":"—Public Housing Credit is a government program through BANK BTN for people who are prioritized for those who do not yet have a residence. Cirebon is one area that has many housing development KPR projects. One of the KPR company PT. Karya Berkah Gemilang which is located in Cirebon Regency is competing to quickly get consumers through various breakthrough programs including utilizing social media promotion and online booking. Samples are taken as many as 100 people to consumers who have purchased KPR at PT. KBG with a purposive sampling method. Data collection was carried out by distributing online questionnaires using the Likert 5 Indicator scale. The analysis technique used is multiple linear regressions. The results of this study indicate that the Social Media Marketing and Online Booking Variable influence the decision to buy a subsidized KPR at PT. KBG.","PeriodicalId":166368,"journal":{"name":"Proceedings of the 1st International Conference on Accounting, Management and Entrepreneurship (ICAMER 2019)","volume":"39 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"2020-03-16","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"128874563","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
引用次数: 0
The Influence of Auditor’s Reputation and Underwriter’s Reputation to Underpricing Shares When Initial Public Offering 审计师声誉和承销商声誉对首次公开发行股票抑价的影响
Proceedings of the 1st International Conference on Accounting, Management and Entrepreneurship (ICAMER 2019) Pub Date : 1900-01-01 DOI: 10.2991/aebmr.k.200305.003
Afra Hana Nazihah, I. Rosnidah, Juwenah Juwenah
{"title":"The Influence of Auditor’s Reputation and Underwriter’s Reputation to Underpricing Shares When Initial Public Offering","authors":"Afra Hana Nazihah, I. Rosnidah, Juwenah Juwenah","doi":"10.2991/aebmr.k.200305.003","DOIUrl":"https://doi.org/10.2991/aebmr.k.200305.003","url":null,"abstract":"—Underpricing is an initial public offering phenomenon that often occurs in the capital market. This study aims to obtain empirical evidence about the influence of auditor reputation and underwriter reputation on underpricing of shares. The population in this study are all companies that go public in Indonesia Stock Exchange in 2013-2017. The research method used is basic research with sample selection using purposive sampling method. The sample used in this research is 94 samples. The data of sample is using idx fact book and prospectus published on www.idx.co.id. This research uses multiple linear regression analysis and classical assumption test include descriptive statistic, normality test, multicollinearity test, autocorrelation test, and heteroscedasticity test. T test (partial test) were used to test the research hypothesis. The results of this research showed that the reputation of auditors and underwriter reputation proved to be significant on underpricing of share.","PeriodicalId":166368,"journal":{"name":"Proceedings of the 1st International Conference on Accounting, Management and Entrepreneurship (ICAMER 2019)","volume":"104 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"1900-01-01","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"124665306","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
引用次数: 1
0
×
引用
GB/T 7714-2015
复制
MLA
复制
APA
复制
导出至
BibTeX EndNote RefMan NoteFirst NoteExpress
×
提示
您的信息不完整，为了账户安全，请先补充。
现在去补充
×
提示
您因"违规操作"
具体请查看互助需知
我知道了
×
提示
现在去查看 取消
×
提示
确定
请完成安全验证×
相关产品
×
本文献相关产品
联系我们：info@booksci.cn Book学术提供免费学术资源搜索服务，方便国内外学者检索中英文文献。致力于提供最便捷和优质的服务体验。 Copyright © 2023 布克学术 All rights reserved.
京ICP备2023020795号-1
ghs 京公网安备 11010802042870号
Book学术文献互助
Book学术文献互助群
群 号：481959085
Book学术官方微信