Gabriel Adrián Vázquez-Valerio, Patricia Cortés-Hernández, Erika María Pecina-Rivas, Armando Cuellar-Orozco
{"title":"Evolution of micro and SME's innovating senior management supply chains","authors":"Gabriel Adrián Vázquez-Valerio, Patricia Cortés-Hernández, Erika María Pecina-Rivas, Armando Cuellar-Orozco","doi":"10.35429/jti.2024.25.10.1.10","DOIUrl":"https://doi.org/10.35429/jti.2024.25.10.1.10","url":null,"abstract":"Post-pandemic technology guides individuals to evolve strategic thinking by creating logistics solutions. The digital paradigm of MSMEs must innovate by linking administrative thinking with technology. Objectivity analyzes impacts on management 4.0 in supply chains, driving the individual to disrupt the logistics environment.The methodology is qualitative, descriptive. Using statistical samples. The design of the instrument consists of questionnaires that represent the main basis of impacts as an object of study, describing and analyzing survey results. The results represent 52% of MSMEs that sell online in Mexico and 48% sell through other channels, in addition productivity losses are explored with the impact of COVID-19. It is concluded that business evolution 4.0 generates adaptability to human evolution in the design of new visions of creating supply chains with a digital focus in the state of Mexico, resulting in an increase in operations by electronic commerce.Human evolution and its adaptation to a technological cognitive level is decisive to positively impact challenges in industry 4.0 and create strategies to balance occupational human wear to improve the quality of work and productive life in business entities.","PeriodicalId":142493,"journal":{"name":"Journal of Bussines and SMEs","volume":" 10","pages":""},"PeriodicalIF":0.0,"publicationDate":"2024-04-18","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"140687321","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
Juan Luis ROSADO-LUNA, Juana María MOREJÓN-SÁNCHEZ, Hortensia Eliseo-Dantés, Alex Iván HUERTA-RAMÍREZ
{"title":"Marketing plan of a private institution of higher secondary education in the city of Villahermosa, Tabasco","authors":"Juan Luis ROSADO-LUNA, Juana María MOREJÓN-SÁNCHEZ, Hortensia Eliseo-Dantés, Alex Iván HUERTA-RAMÍREZ","doi":"10.35429/jbs.2023.23.9.1.6","DOIUrl":"https://doi.org/10.35429/jbs.2023.23.9.1.6","url":null,"abstract":"The objective of this work is to develop a marketing plan in order to improve the productivity and market positioning of a private institution of higher secondary education, located in the city of Villahermosa, Tabasco. The marketing plan aims to increase student enrollment and improve the financial situation of the institution. The methodology used was a mixed methodology, since qualitative and quantitative data were used. Carrying out this work will help other institutions of this type to create and implement their own marketing plans to improve their positioning in the market.","PeriodicalId":142493,"journal":{"name":"Journal of Bussines and SMEs","volume":"6 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"2023-06-30","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"128199172","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
{"title":"MSMEs' investment as a competitiveness triggering factor","authors":"Esmeralda Aguilar-Pérez","doi":"10.35429/jbs.2022.22.8.20.23","DOIUrl":"https://doi.org/10.35429/jbs.2022.22.8.20.23","url":null,"abstract":"The objective of this research is to present the results of the study carried out in the San Martín Texmelucan region, analyzing 150 MSMEs to determine the degree of investment that these have and can trigger their competitiveness. Regarding the methodology, the type of research was the applied qualitative type. The contribution was the template in which the strategies appear, which was validated with a pilot test. With this project, an evaluation model of the investments of the MSMEs of the San Martín Texmelucan region is proposed. The project was initially developed by establishing contact with the business sector, preparing a questionnaire to collect and analyze information, the factors that hinder the innovation of MSMEs were analyzed. Afterwards, a pilot test was carried out applying the proposed model to the 150 selected MSMEs and finally, the final report was written and the results were published. It is also considered that this model was applied to the projects that are attended through the business incubator as part of the services it offers.","PeriodicalId":142493,"journal":{"name":"Journal of Bussines and SMEs","volume":"80 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"2022-12-31","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"127015024","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
{"title":"Contingency features of manufacturing SMEs due to COVID effects. Southern Region of the State of Hidalgo, Mexico","authors":"Magda Gabriela Sánchez-Trujillo","doi":"10.35429/jbs.2022.22.8.1.7","DOIUrl":"https://doi.org/10.35429/jbs.2022.22.8.1.7","url":null,"abstract":"Small and medium-sized companies represent a dynamic sector in the economy of the countries, due to the generation of jobs and what this impacts on the various sectors. The crisis caused by the COVID-19 pandemic generated company closures and therefore the loss of employment of thousands of people, among other social and economic aspects. Mexico presents a complicated scenario, both at the health, economic and social levels. Faced with this uncertain and complex context, there is the argument of the so-called new normal where companies must change their structures, ways of relating, buying and selling, managing human talent and investments, in order to adapt to the new market, particularly digital, remote, fast-paced and changing to stay in the market. Thus, the objective of this work is to analyze the impact that the COVID-19 pandemic produced on SMEs in the state of Hidalgo. The findings show that the interruption of productive activities, the provision of inputs, the drop in demand, access to financing affected.","PeriodicalId":142493,"journal":{"name":"Journal of Bussines and SMEs","volume":"90 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"2022-12-31","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"133232805","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
{"title":"Analysis of competitiveness in Mipymes during the covid-19 pandemic, case of Tlaxcoapan, Hidalgo","authors":"Patricia Trejo-Encarnación, Diana Hernández-Gómez, Verónica Aguilar-Reyna, Ariana Cruz-Reyna","doi":"10.35429/jbs.2022.22.8.8.19","DOIUrl":"https://doi.org/10.35429/jbs.2022.22.8.8.19","url":null,"abstract":"The objective of this research is to carry out an analysis of the competitiveness of MSMEs, in the municipality of Tlaxcoapan, Hidalgo; in order to know what are the factors that prevent them from staying within the local market during the Covid-19 pandemic. The methodology used was with a mixed approach and descriptive-exploratory research design, where the characteristics that the MSMEs of the Municipality of Tlaxcoapan live today were identified; The instrument that was applied to collect the data was a questionnaire divided into 5 sections: marketing, clients, competitiveness, contingency protocols and the use of information and communication technologies; 323 questionnaires were applied, a result that the statistical sampling yields, according to 2043 economic units. As a result, it was identified that 78% of the owners of MSMEs consider that in order to be competitive it is important to generate strategic plans in the areas of marketing, clients, contingency protocols, and the use of information and communication technologies, due to that are of great relevance to survive in the markets, in addition to the uncertainty that could occur at some other time of pandemic or some other contingency that could affect their economic operations. During the Covid-19 Pandemic, many miro, small and medium-sized companies did not know how to face such a crisis, despite the technological tools they were able to implement in their businesses. Alliances can be made with higher education institutions to be able to work hand in hand and provide solutions to the needs presented by the MSMEs of Tlaxcoapan, Hidalgo","PeriodicalId":142493,"journal":{"name":"Journal of Bussines and SMEs","volume":"867 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"2022-12-31","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"125154323","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
{"title":"Proposal for the improvement of productivity to industry marketer DGS. of R.L. of C.V.","authors":"Humberto JIMÉNEZ-FERIA, Cruz Marina León-Casasús","doi":"10.35429/jbs.2022.21.8.29.33","DOIUrl":"https://doi.org/10.35429/jbs.2022.21.8.29.33","url":null,"abstract":"The uncertainty derived from the pandemic has affected the productivity of companies; the productive capacity of people is closely linked to the emotional, that’s way when they are nervous, sad, anxious or worried, it is common for them to turn out to be less efficient in their work activities than expected. Each person reacts differently and has unique ways of stabilizing and motivating. Consequently, it is possible that only a few have been able to adapt smoothly to the new normality, and many others continue to seek a balance between the reality of their life at home and their work or profession. The objective of this study is to measure productivity in an automotive agency through the COVID-19 pandemic environment and the application of the comprehensive productivity evaluation technique. The tool that was obtained was an interview with managerial positions for the collection of information. It should be noted that a positive response was obtained, showing a recovery in productivity as a result of the new strategies that the agency applied for the new normality.","PeriodicalId":142493,"journal":{"name":"Journal of Bussines and SMEs","volume":"9 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"2022-07-31","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"125824085","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
Fernando DE LA PEÑA-ANGUIANO, J. Arambarri, I. de la Torre-Díez, C. DE CASTRO-LOZANO
{"title":"Innovation committees, a tool for business sustainability","authors":"Fernando DE LA PEÑA-ANGUIANO, J. Arambarri, I. de la Torre-Díez, C. DE CASTRO-LOZANO","doi":"10.35429/jbs.2022.21.8.13.28","DOIUrl":"https://doi.org/10.35429/jbs.2022.21.8.13.28","url":null,"abstract":"The Innovation Committees in companies manage to obtain significant results in the creation of intellectual property intangibles, which increases their income, reduces costs and maintains a project portfolio of new products on the market, in an agile manner and aligned with market needs. Against with open and global competition, it is important for companies to specialize and innovate to give sustainability to their project, prosper and grow. To achieve this, we propose an Innovation Committee model as a differentiator to improve business qualities and skills. Thus, manage innovation and develop competitiveness with a new model of organization of an Innovation Committee. Our hypothesis is that if the company has an Innovation Committee, its life expectancy will increase and it will adapt to global conditions, guaranteeing its existence in the future. The phenomenon of the Innovation Committees had no impact or momentum because they were not defined in their organization, functions and roles, and they were not correlated to innovation management models. The research presented is exploratory. The results obtained and the beta tests of the Innovation Committee have made it possible to obtain significant results for future studies. An Innovation Committee is pertinent and effective, since from the beginning it provides skills, competencies and capacities to manage competitiveness and sustainable growth.","PeriodicalId":142493,"journal":{"name":"Journal of Bussines and SMEs","volume":"8 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"2022-07-31","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"122849949","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
Keyla Dylorien JIMÉNEZ-SANTIAGO, M. Jiménez-García, Humberto Ríos-Bolívar
{"title":"MSMEs and the use of social networks during the COVID-19 pandemic","authors":"Keyla Dylorien JIMÉNEZ-SANTIAGO, M. Jiménez-García, Humberto Ríos-Bolívar","doi":"10.35429/jbs.2022.21.8.1.12","DOIUrl":"https://doi.org/10.35429/jbs.2022.21.8.1.12","url":null,"abstract":"The objective was to analyze information technology factors such as WhatsApp, Instagram and the website, among other strategies in micro-enterprises in Mexico City during the COVID-19 pandemic to study their informality and become formal. The methodology consisted of the application of an online survey to collect data from 147 microenterprises in Mexico City for the development of a logistic regression. The descriptive results show that the MiPymes affected by the COVID-19 crisis have a high awareness of social networks and have a greater intention to adopt them to market their products. With the findings found, the following is contributed to science: WhatsApp, use of WhatsApp for product promotion, website and Instagram have a probability of 65.4%, 63.33%, 39% and 10.2% that companies become formal. The study is original for analyzing the use of social networks during the health crisis in MiPymes. It is concluded that government support for MiPymes is necessary through services that facilitate facing the difficulties caused by the pandemic.","PeriodicalId":142493,"journal":{"name":"Journal of Bussines and SMEs","volume":"10 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"2022-06-30","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"127182445","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
Vanessa Mariuxi Quezada-Pacheco, María Magdalena Soto-Aguilar, Milca Naara Orellana-Ulloa
{"title":"Accounting processes and their impact on the profitability of companies","authors":"Vanessa Mariuxi Quezada-Pacheco, María Magdalena Soto-Aguilar, Milca Naara Orellana-Ulloa","doi":"10.35429/jbs.2021.20.7.1.10","DOIUrl":"https://doi.org/10.35429/jbs.2021.20.7.1.10","url":null,"abstract":"The objective of the following study is to analyze the importance of accounting processes and the impact that financial statements have on the profitability of companies through a qualitative and descriptive approach, in which it is described how important it is for companies the carrying out an efficient accounting process that leads to the correct execution of the financial statements, so that it allows the managers to make better decisions, through the different criteria of authors on the subject of study it was possible to have as the Accounting processes are of great importance for every company, since by means of the efficiency that is had, the quality of the information that will be presented in the financial statements will be given, which leaves us as a conclusion that both the accounting processes and the financial statements allow to detail the financial information that is obtained by transactional operations in this way to know in a real way the company situation.","PeriodicalId":142493,"journal":{"name":"Journal of Bussines and SMEs","volume":"3 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"2021-12-31","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"127806310","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
Antonia Mireles-Medina, Luis Enrique Paredes-Berumen, Francisco De Ávila-Márquez
{"title":"Hybrid model of strategic planning for decision making in family businesses","authors":"Antonia Mireles-Medina, Luis Enrique Paredes-Berumen, Francisco De Ávila-Márquez","doi":"10.35429/jbs.2021.19.7.30.50","DOIUrl":"https://doi.org/10.35429/jbs.2021.19.7.30.50","url":null,"abstract":"This article consists of a proposal that allows promoting the implementation of strategic planning as a tool that supports decision-making in family businesses. This considers a set of elements derived from a hybrid strategic planning model designed by the authors of this document. This was done once a content analysis on strategic planning models for family businesses had been carried out; The proposed model is based on family philosophy and the stages of the strategic planning process, which are: philosophical stage, analytical stage, operational stage and control stage. The first stage, which is the philosophical one, is made up of the following topics: corporate mission, corporate vision, and corporate values. While the second stage, which is analytics, is composed of: both internal and external analysis of the company and the strategies. Then the third stage, which is the operative one, considers: the strategic objectives, policies, plans, programs, procedures and budgets. Finally, the fourth stage considers the strategy map and the control board as a tool.","PeriodicalId":142493,"journal":{"name":"Journal of Bussines and SMEs","volume":"96 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"2021-06-30","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"116103437","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}