Photo aesthetics as a factor in trust and interest assessments

Q2 Computer Science

First Monday Pub Date : 2023-05-07 DOI:10.5210/fm.v28i5.10162

J. Golbeck

引用次数: 0

Abstract

This research investigates the effect of photographic style on trust and interest in social media accounts. In a survey of 3,255 subjects, we asked them to assess their trust in a social media account’s post regarding dog food based only on a set of photos of dogs displayed in that account. Subjects reported significantly higher trust in and more interest in following accounts that posted well-composed, well-lit, more professional photos as compared with account with more casual photos. This suggests interesting future work on how aesthetic photo quality affects follower count and perceived trustworthiness and credibility on social media.

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照片美学作为信任和兴趣评估的一个因素

本研究调查了摄影风格对社交媒体账户信任和兴趣的影响。在一项对3255名受试者的调查中，我们要求他们仅根据该帐户中显示的一组狗的照片来评估他们对社交媒体帐户中有关狗粮的帖子的信任程度。与发布休闲照片的账户相比，研究对象对发布构图精美、光线充足、更专业照片的账户的信任度和兴趣明显更高。这表明未来有趣的工作是关于美学照片质量如何影响社交媒体上的粉丝数量和感知可信度。

本文章由计算机程序翻译，如有差异，请以英文原文为准。

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来源期刊

First Monday Computer Science-Computer Networks and Communications

CiteScore

2.20

自引率

0.00%

发文量

期刊介绍： First Monday is one of the first openly accessible, peer–reviewed journals on the Internet, solely devoted to the Internet. Since its start in May 1996, First Monday has published 1,035 papers in 164 issues; these papers were written by 1,316 different authors. In addition, eight special issues have appeared. The most recent special issue was entitled A Web site with a view — The Third World on First Monday and it was edited by Eduardo Villanueva Mansilla. First Monday is indexed in Communication Abstracts, Computer & Communications Security Abstracts, DoIS, eGranary Digital Library, INSPEC, Information Science & Technology Abstracts, LISA, PAIS, and other services.