MILK PRODUCER'S AWARENESS ON ECO-HEALTH PRACTICES IN DAIRY FARMING: A STUDY IN ANDHRA PRADESH

Abstract

The present study was conducted in three different regions of Andhra Pradesh state and one district from each reason was selected purposively. 120 milk producers were randomly selected i.e 20 from rural and 20 from urban area of each district comprising 40 from each district with the help of interview schedule. There is a significant (P<0.01) association between independent variables like age, gender, educational qualification, main occupation, land holding, mass media exposure, extension contact, information seeking behavior, economic orientation, scientific orientation, management orientation with awareness of milk producers on Eco-Health practices. The present study highlights the awareness level of milk producers about Eco-Health practices in dairy farming and the importance of personal, socio-economic, communication and psychological profile for executing the any programmes related to dairy sector for environmental safety, product safety and public health.