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Exploring the Effects of Social Commerce on Consumers’ Browsing Motivations and Purchase Intentions in the UK Fashion Industry

Q1 Business, Management and Accounting
Pakistan Journal of Commerce and Social Science Pub Date : 2019-01-01 DOI:10.1007/978-3-030-03617-1_6
Marta Blazquez, Tianran Zhang, R. Boardman, C. Henninger
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引用次数: 7
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探讨社交商务对英国时尚行业消费者浏览动机和购买意愿的影响
本文章由计算机程序翻译，如有差异，请以英文原文为准。
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来源期刊
Pakistan Journal of Commerce and Social Science
Pakistan Journal of Commerce and Social Science Economics, Econometrics and Finance-Finance
CiteScore
4.20
自引率
0.00%
发文量
0
审稿时长
12 weeks
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