Destination Image Impacts of Wuhan Post-pandemic on China’s Foreign Students’ Behavioural Intention

IF 16.4 1区化学 Q1 CHEMISTRY, MULTIDISCIPLINARY

Accounts of Chemical Research Pub Date : 2021-04-01 DOI:10.30519/ahtr.829292

Febriana Riestyaningrum, A. Pashaev, Alessio Si̇mone, Sem Si̇samuth

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Abstract

Wuhan was discouraged over time as a tourist destination after the COVID-19 pandemic spread around the world. This unique and unexpected situation, particularly affected foreign students’ behaviour, urging them to avoid the well-known Chinese tourist spot, notoriety recently tainted by the spread of the epidemic around the world. The objective of this research is to determine if there are any direct and indirect impacts of destination image on behavioural intention through attitude. Based on an online survey of 385 participants were analysed using path analysis through a nonprobability, convenience-sampling approach. Findings suggest that: (1) destination image is directly associated with attitude; (2) attitude is directly associated with behavioural intention; (3) destination image is directly associated with behavioural intention; (4) destination image is indirectly associated with behavioural intention through attitude. The outcome of this research will therefore a contribution to decision-making process managers of tourism destinations so that they can manage their business in the best possible way to accommodate the post-pandemic situation.

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武汉疫情后目的地形象对中国留学生行为意向的影响

随着新冠肺炎疫情在全球蔓延，武汉不再是旅游目的地。这种独特而意外的情况，尤其影响了外国学生的行为，促使他们避开著名的中国旅游景点，最近因疫情在全球蔓延而声名狼藉。本研究的目的是确定目的地形象是否通过态度对行为意图有直接和间接的影响。基于对385名参与者的在线调查，通过非概率、方便抽样的方法，使用路径分析进行了分析。研究结果表明:(1)目的地形象与态度直接相关;(2)态度与行为意向直接相关;(3)目的地形象与行为意向直接相关;(4)目的地意象通过态度与行为意向间接相关。因此，这项研究的结果将有助于旅游目的地的决策过程管理人员，使他们能够以最佳方式管理业务，以适应大流行后的情况。

本文章由计算机程序翻译，如有差异，请以英文原文为准。

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来源期刊

Accounts of Chemical Research 化学-化学综合

CiteScore

31.40

自引率

1.10%

发文量

312

审稿时长

2 months

期刊介绍： Accounts of Chemical Research presents short, concise and critical articles offering easy-to-read overviews of basic research and applications in all areas of chemistry and biochemistry. These short reviews focus on research from the author’s own laboratory and are designed to teach the reader about a research project. In addition, Accounts of Chemical Research publishes commentaries that give an informed opinion on a current research problem. Special Issues online are devoted to a single topic of unusual activity and significance. Accounts of Chemical Research replaces the traditional article abstract with an article "Conspectus." These entries synopsize the research affording the reader a closer look at the content and significance of an article. Through this provision of a more detailed description of the article contents, the Conspectus enhances the article's discoverability by search engines and the exposure for the research.