MENGUNGKAP SISTEM PENGENDALIAN BELIEF SYSTEM PADA UNIVERSITAS YANG BERBASIS ENTREPRENEURSHIP: SEBUAH STUDI FENOMENOLOGI

Abstract

The purpose of this study was to reveal the meaning of belief system from lecturer per­s­pec­­tive in Universitas Ciputra. This research used Phenomenology to un­cover phe­no­me­na. Two major data collections were indepth interview and participative ob­ser­va­ti­on. This research used source and method of triangulation. Based on in­for­mant ex­pe­ri­en­ce, control systems meant social system which could influence subject to act comply with university regulation. This study found that creativity was very im­por­tant for en­tre­pre­neurial organization .