Lana Lovrenčić Butković, Dina Tomšić, Simona Kaselj
{"title":"Collaborative Strategic View in Corporate Social Responsibility – Construction Industry Case","authors":"Lana Lovrenčić Butković, Dina Tomšić, Simona Kaselj","doi":"10.2478/bsrj-2021-0010","DOIUrl":null,"url":null,"abstract":"Abstract Background: The incorporation of corporate social responsibility (CSR) into the business strategy of construction firms boosts their corporate reputation, while at the same time reduces the risk and the external pressure for minimizing a negative societal footprint. Objectives: This study aims to determine the current state of CSR in the Croatian construction industry, in terms of knowing and practicing, and to offer a collaborative strategic view as a viable CSR approach. Methods/Approach: A survey research among large Croatian construction companies regarding CSR in the context of collaboration with stakeholders was carried out and the results were analyzed using the multidimensional unfolding procedure. Results: Results show that for the Croatian construction companies CSR activities are important, but they are not widely seen as a benefit to overall business strategies yet. Conclusions: Results of the research could be helpful to construction firms in the efficient and effective stakeholder engagement, as well as in the development of the calibrated CSR strategy.","PeriodicalId":1,"journal":{"name":"Accounts of Chemical Research","volume":null,"pages":null},"PeriodicalIF":16.4000,"publicationDate":"2021-05-01","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":"1","resultStr":null,"platform":"Semanticscholar","paperid":null,"PeriodicalName":"Accounts of Chemical Research","FirstCategoryId":"1085","ListUrlMain":"https://doi.org/10.2478/bsrj-2021-0010","RegionNum":1,"RegionCategory":"化学","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":null,"EPubDate":"","PubModel":"","JCR":"Q1","JCRName":"CHEMISTRY, MULTIDISCIPLINARY","Score":null,"Total":0}
引用次数: 1
Abstract
Abstract Background: The incorporation of corporate social responsibility (CSR) into the business strategy of construction firms boosts their corporate reputation, while at the same time reduces the risk and the external pressure for minimizing a negative societal footprint. Objectives: This study aims to determine the current state of CSR in the Croatian construction industry, in terms of knowing and practicing, and to offer a collaborative strategic view as a viable CSR approach. Methods/Approach: A survey research among large Croatian construction companies regarding CSR in the context of collaboration with stakeholders was carried out and the results were analyzed using the multidimensional unfolding procedure. Results: Results show that for the Croatian construction companies CSR activities are important, but they are not widely seen as a benefit to overall business strategies yet. Conclusions: Results of the research could be helpful to construction firms in the efficient and effective stakeholder engagement, as well as in the development of the calibrated CSR strategy.
期刊介绍:
Accounts of Chemical Research presents short, concise and critical articles offering easy-to-read overviews of basic research and applications in all areas of chemistry and biochemistry. These short reviews focus on research from the author’s own laboratory and are designed to teach the reader about a research project. In addition, Accounts of Chemical Research publishes commentaries that give an informed opinion on a current research problem. Special Issues online are devoted to a single topic of unusual activity and significance.
Accounts of Chemical Research replaces the traditional article abstract with an article "Conspectus." These entries synopsize the research affording the reader a closer look at the content and significance of an article. Through this provision of a more detailed description of the article contents, the Conspectus enhances the article's discoverability by search engines and the exposure for the research.