Men’s stories: an account of translating vaccine decision narratives from young men in the U.S. into a targeted public health intervention

IF 1.6 2区文学 Q2 COMMUNICATION

Journal of Applied Communication Research Pub Date : 2022-07-24 DOI:10.1080/00909882.2022.2099228

M. Miller-Day, Erin S. Craw, Diana Harris, M. Hecht

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Abstract

ABSTRACT Effective interventions to promote human papillomavirus (HPV) vaccination are needed for all young adults across the globe. Yet, most public health efforts focus on HPV-related risks for females. Unfortunately, HPV-related cancers in men are also a concern, as is the potential for men to spread HPV to their partners. The HPV vaccine is highly effective in reducing risks related to these cancers. Yet, vaccination rates among young males are low and their vaccination concerns are not well understood. This project conducted 15 in-depth qualitative interviews with U.S. males aged 18–22 to hear their vaccine decision stories. Themes of HPV vaccination uncertainty and vaccination acceptance within these stories were then translated into prevention messages for the U.S.-based ‘Men’s Stories’ (MS) HPV video intervention. This study illustrates the process of translating formative research findings into message content, tone, and structure through this intervention by communicating pro-vaccination messages to young men.

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男性的故事:将美国年轻男性的疫苗决策叙述转化为有针对性的公共卫生干预

有效的干预措施，以促进人乳头瘤病毒(HPV)疫苗接种是全球所有年轻人需要的。然而，大多数公共卫生工作的重点是与hpv相关的女性风险。不幸的是，男性中与HPV相关的癌症也是一个问题，因为男性有可能将HPV传播给他们的伴侣。HPV疫苗在降低与这些癌症相关的风险方面非常有效。然而，年轻男性的疫苗接种率很低，他们对疫苗接种的担忧也没有得到很好的理解。该项目对18-22岁的美国男性进行了15次深入的定性访谈，听取他们的疫苗决策故事。这些故事中的HPV疫苗接种不确定性和疫苗接种接受的主题随后被转化为美国“男性故事”(MS) HPV视频干预的预防信息。本研究通过向年轻男性传达支持接种疫苗的信息，说明了将形成性研究结果转化为信息内容、语气和结构的过程。

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来源期刊

Journal of Applied Communication Research COMMUNICATION-

CiteScore

4.00

自引率

8.70%

发文量

期刊介绍： The Journal of Applied Communication Research publishes original scholarship that addresses or challenges the relation between theory and practice in understanding communication in applied contexts. All theoretical and methodological approaches are welcome, as are all contextual areas. Original research studies should apply existing theory and research to practical solutions, problems, and practices should illuminate how embodied activities inform and reform existing theory or should contribute to theory development. Research articles should offer critical summaries of theory or research and demonstrate ways in which the critique can be used to explain, improve or understand communication practices or process in a specific context.

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