Factors Influencing Customers Shopping and Word-of-Mouth Intentions in Smart Stores

IF 0.7 4区管理学 Q3 COMMUNICATION

International Journal of Mobile Communications Pub Date : 2023-01-01 DOI:10.1504/ijmc.2023.10056747

Jiahe Chen, Yu-Wei Chang, P. Hsu, Ching Fen Wu, Ni Xu

引用次数: 0

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智能商店中影响顾客购物及口碑意向的因素

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来源期刊

International Journal of Mobile Communications COMMUNICATION-

自引率

12.50%

发文量

期刊介绍： The world of mobile communications is not a trend, but a phenomenon. IJMC, a fully refereed journal, publishes articles that present current practice and theory of mobile communications, mobile technology, and mobile commerce applications. Topics covered include Integrated mobile marketing communications Wireless advertising/CRM Telematics, pervasive computing Incoming/outgoing wireless links Location management Diffusion, security, efficacy, interaction/integration Metric mobile business enterprises PDAs in services delivery M-/u-business models, m-/u-commerce Digital office, groupware, roomware Mobile ad hoc networking, wireless information assurance Nomadic/portable communications Cross-cultural mobile communications Teaching mobile communication applications Mobile/handheld devices in the classroom, tele-learning.

Factors Influencing Customers Shopping and Word-of-Mouth Intentions in Smart Stores

Factors Influencing Customers Shopping and Word-of-Mouth Intentions in Smart Stores