Curating the music city: The accommodation sector in Glasgow’s music tourism ecology

IF 3.3 4区管理学 Q2 HOSPITALITY, LEISURE, SPORT & TOURISM

Tourist Studies Pub Date : 2023-06-14 DOI:10.1177/14687976231177963

M. Ord, Adam Behr

引用次数: 1

Abstract

Since becoming a UNESCO ‘City of Music’ in 2008, Glasgow has sought to develop the tourism potential of its music scene. As potential beneficiaries, accommodation providers have facilitated the development of music tourism initiatives within the city, strategically positioning themselves as ambassadors for the city’s music. This article considers how three Glasgow hotels ‘curate’ the musical life of the city, presenting themselves as facilitators of cultural experiences rather than mere service providers. We draw on interviews alongside an analysis of marketing discourse to show how this approach is reflected in the physical space of hotels, recruitment practices, and the language of promotional materials. Arguing that the packaging of musical experience often implies an instrumentalist understanding of music’s cultural value, we consider what it means for music to be re-imagined as an ‘experience’, and how music’s value as a resource for self-construction is articulated within the discourse of contemporary tourism.

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策划音乐城：格拉斯哥音乐旅游生态中的住宿业

自2008年成为联合国教科文组织的“音乐之都”以来，格拉斯哥一直在努力开发其音乐领域的旅游潜力。作为潜在的受益者，住宿提供商促进了城市内音乐旅游计划的发展，战略性地将自己定位为城市音乐的大使。本文探讨了格拉斯哥的三家酒店如何“策划”城市的音乐生活，将自己展示为文化体验的促进者，而不仅仅是服务提供商。我们利用采访和营销话语分析来展示这种方法是如何在酒店的物理空间、招聘实践和宣传材料的语言中体现出来的。音乐体验的包装往往意味着乐器主义者对音乐文化价值的理解，我们认为音乐被重新想象为一种“体验”意味着什么，以及音乐作为一种自我建构资源的价值是如何在当代旅游的话语中表达的。

本文章由计算机程序翻译，如有差异，请以英文原文为准。

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来源期刊

Tourist Studies HOSPITALITY, LEISURE, SPORT & TOURISM-

CiteScore

6.90

自引率

4.20%

发文量

期刊介绍： Tourist Studies is a multi-disciplinary journal providing a platform for the development of critical perspectives on the nature of tourism as a social phenomenon through a qualitative lens. Theoretical and multi-disciplinary. Tourist Studies provides a critical social science approach to the study of the tourist and the structures which influence tourist behaviour and the production and reproduction of tourism. The journal examines the relationship between tourism and related fields of social inquiry. Tourism and tourist styles consumption are not only emblematic of many features of contemporary social change, such as mobility, restlessness, the search for authenticity and escape, but they are increasingly central to economic restructuring, globalization, the sociology of consumption and the aestheticization of everyday life. Tourist Studies analyzes these features of tourism from a multi-disciplinary perspective and seeks to evaluate, compare and integrate approaches to tourism from sociology, socio-psychology, leisure studies, cultural studies, geography and anthropology. Global Perspective. Tourist Studies takes a global perspective of tourism, widening and challenging the established views of tourism presented in current periodical literature. Tourist Studies includes: Theoretical analysis with a firm grounding in contemporary problems and issues in tourism studies, qualitative analyses of tourism and the tourist experience, reviews linking theory and policy, interviews with scholars at the forefront of their fields, review essays on particular fields or issues in the study of tourism, review of key texts, publications and visual media relating to tourism studies, and notes on conferences and other events of topical interest to the field of tourism studies.