Neoliberal Adaptation - Sweden, Finland and Denmark Film Industries

Abstract

ABSTRACT Neo-liberal culture puts a major emphasis on the importance of continual economic growth as a necessary strategy for any given industry. However, analysing adaptation trends of economic growth in the contemporary Swedish, Danish, and Finnish film industries between 2010 and 2019, based on data gathered from LUMIERE, suggests that all three film industries do not demonstrate significant growth trends – not in terms of the number of films produced, admissions growth, and number of co-producer partners. Hence, it can be concluded that these film industries should consider a better adaptation strategy to neo-liberal market principles. Or perhaps in the streaming area, when movie theatres are losing their prestige, a better adaptation strategy to neo-liberal market principles is needed