Generating Opportunities For Tourism Businesses Through Information Exchanges with Visitor Information Centres in South Africa

Q2 Social Sciences
K. Tlabela, A. Douglas, F. Fairer-Wessels
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引用次数: 0

Abstract

Information exchange is a process through which information, experience and skills are exchanged among stakeholders. While previous studies acknowledge that Visitor Information Centres (VICs) exchange information with various stakeholders, it remains unclear how this exchange contributes to economic opportunities for tourism businesses. The objective of the study is therefore to ascertain whether the information that VICs and tourism businesses exchanges contributes to economic opportunities. A survey was distributed to tourism businesses listed in the databases of government-owned VICs in South Africa. The results show that VICs and tourism businesses exchange information and that this exchange generates economic opportunities for businesses. The results also identify factors in the information exchange process that are predictors of economic opportunities. Based on the results, VIC staff should use the exchange of information as a platform through which they may generate economic opportunities for businesses. In their exchange of information, VIC staff should understand the information needs of tourism businesses and provide them with visitor-support information that is extensive, useful and according to their preferences. Consequently, staff can contribute to government’s plan of improving the lives of businesses in areas in which they operate.
通过与南非游客信息中心的信息交流为旅游企业创造机会
信息交换是利益相关者之间交换信息、经验和技能的过程。虽然以前的研究承认游客信息中心(vic)与各种利益相关者交换信息,但尚不清楚这种交换如何为旅游企业创造经济机会。因此,本研究的目的是确定虚拟国与旅游企业交流的信息是否有助于创造经济机会。向南非政府所有的虚拟企业数据库中列出的旅游企业分发了一份调查报告。结果表明,国际旅游中心和旅游企业相互交换信息,这种交换为企业创造了经济机会。结果还确定了信息交换过程中预测经济机会的因素。根据结果,维也纳国际中心的工作人员应该利用信息交流作为一个平台,通过这个平台,他们可以为企业创造经济机会。在信息交流中,维也纳国际中心的工作人员应该了解旅游企业的信息需求,并根据他们的喜好为他们提供广泛、有用的游客支持信息。因此,员工可以为政府改善其经营地区企业生活的计划做出贡献。
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来源期刊
African Journal of Hospitality, Tourism and Leisure
African Journal of Hospitality, Tourism and Leisure Social Sciences-Geography, Planning and Development
CiteScore
2.70
自引率
0.00%
发文量
21
审稿时长
8 weeks
期刊介绍: ​AJHTL is a proudly African, independent, privately owned multidisciplinary peer-reviewed journal, not aligned to any institution which is published quarterly. We encourage academic debate and are fully electronic and dedicated to increasing the depth of research across a range of related disciplines with the primary objective of promoting research. New researchers are especially welcome to submit articles to us for consideration. Our articles are read by scholars, students and industry globally. Only authors may submit a paper for review and only original research is considered for publication. Articles that have been either published elsewhere or which are currently considered for publication elsewhere, must not be submitted for reviewing. A journal publication might take from about one month up to one nine months to appear. The reviewing process is competitive with less than 69% of papers considered finally being accepted for publication. Authors must be certain that their paper meets the academic standards of rigorous scholarly research. Authors must have reviewed and cited the critical and recent English references that relate to the research paper. Where other language references are used these must be translated. Articles must be English language edited by authors prior to submission to the journal.
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