Making a Case for Political Technical Communication (Pxtc)

Abstract

ABSTRACT In this article, I argue that the accelerated adoption of political technology during the COVID-19 pandemic evinces exigency for a rhetorically grounded framework to teach, research, and practice political technical communication (PxTC) as a sub-discipline. As a starting point, I use a rhetorical genre studies approach to identify political social actions that separate political communication technologies into four distinct genres: election, electioneering, constituent services, and punditry.