{"title":"Machines As Social Entities (MASE) Scale: Validation of a New Scale Measuring Beliefs in the Sociality of Intelligent Machine Agents","authors":"Joo-Wha Hong","doi":"10.1177/08944393231167211","DOIUrl":null,"url":null,"abstract":"Researchers examining the social relationship between humans and machine agents have been faced with a series of obstacles, mainly due to the lack of appropriate study tools. To address this need for measurement toolkits, this article examines the development and validation of the Machines As Social Entities (MASE) scale. MASE was created to measure people’s beliefs in machine agents as social entities. Together, the results from a series of studies, including exploratory factor analysis (EFA) and confirmatory factor analysis (CFA), demonstrate that the MASE is a reliable and valid measure. Potential uses of the scales are then discussed.","PeriodicalId":49509,"journal":{"name":"Social Science Computer Review","volume":" ","pages":""},"PeriodicalIF":3.0000,"publicationDate":"2023-04-06","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":"0","resultStr":null,"platform":"Semanticscholar","paperid":null,"PeriodicalName":"Social Science Computer Review","FirstCategoryId":"90","ListUrlMain":"https://doi.org/10.1177/08944393231167211","RegionNum":2,"RegionCategory":"社会学","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":null,"EPubDate":"","PubModel":"","JCR":"Q2","JCRName":"COMPUTER SCIENCE, INTERDISCIPLINARY APPLICATIONS","Score":null,"Total":0}
引用次数: 0
Abstract
Researchers examining the social relationship between humans and machine agents have been faced with a series of obstacles, mainly due to the lack of appropriate study tools. To address this need for measurement toolkits, this article examines the development and validation of the Machines As Social Entities (MASE) scale. MASE was created to measure people’s beliefs in machine agents as social entities. Together, the results from a series of studies, including exploratory factor analysis (EFA) and confirmatory factor analysis (CFA), demonstrate that the MASE is a reliable and valid measure. Potential uses of the scales are then discussed.
期刊介绍:
Unique Scope Social Science Computer Review is an interdisciplinary journal covering social science instructional and research applications of computing, as well as societal impacts of informational technology. Topics included: artificial intelligence, business, computational social science theory, computer-assisted survey research, computer-based qualitative analysis, computer simulation, economic modeling, electronic modeling, electronic publishing, geographic information systems, instrumentation and research tools, public administration, social impacts of computing and telecommunications, software evaluation, world-wide web resources for social scientists. Interdisciplinary Nature Because the Uses and impacts of computing are interdisciplinary, so is Social Science Computer Review. The journal is of direct relevance to scholars and scientists in a wide variety of disciplines. In its pages you''ll find work in the following areas: sociology, anthropology, political science, economics, psychology, computer literacy, computer applications, and methodology.