Media Trust and the COVID-19 Pandemic: An Analysis of Short-Term Trust Changes, Their Ideological Drivers and Consequences in Switzerland.

IF 4.9 1区文学 Q1 COMMUNICATION

Communication Research Pub Date : 2023-03-01 DOI:10.1177/00936502221127484

Silke Adam, Aleksandra Urman, Dorothee Arlt, Teresa Gil-Lopez, Mykola Makhortykh, Michaela Maier

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引用次数: 0

Abstract

We analyze short-term media trust changes during the COVID-19 pandemic, their ideological drivers and consequences based on panel data in German-speaking Switzerland. We thereby differentiate trust in political information from different types of traditional and non-traditional media. COVID-19 serves as a natural experiment, in which citizens' media trust at the outbreak of the crisis is compared with the same variables after the severe lockdown measures were lifted. Our data reveal that (1) media trust is consequential as it is associated with people's willingness to follow Covid-19 regulations; (2) media trust changes during the pandemic, with trust levels for most media decreasing, with the exception of public service broadcasting; (3) trust losses are hardly connected to ideological divides in Switzerland. Our findings highlight that public service broadcasting plays an exceptional role in the fight against a pandemic and that contrary to the US, no partisan trust divide occurs.

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媒体信任与COVID-19大流行:瑞士短期信任变化及其思想驱动因素和后果分析

我们基于瑞士德语区的小组数据，分析了COVID-19大流行期间媒体信任的短期变化、其意识形态驱动因素和后果。因此，我们从不同类型的传统和非传统媒体中区分对政治信息的信任。新冠肺炎疫情是一个自然实验，将危机爆发时的公民媒体信任与解除严格封锁措施后的相同变量进行比较。我们的数据显示:(1)媒体信任是重要的，因为它与人们遵守Covid-19法规的意愿有关;(2)大流行期间媒体信任发生变化，除公共服务广播外，大多数媒体的信任水平下降;(3)在瑞士，信任的丧失几乎与意识形态的分歧无关。我们的研究结果强调，公共广播服务在抗击流行病方面发挥着特殊作用，而且与美国相反，没有出现党派信任分歧。

本文章由计算机程序翻译，如有差异，请以英文原文为准。

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来源期刊

Communication Research COMMUNICATION-

CiteScore

17.10

自引率

0.00%

发文量

期刊介绍： Empirical research in communication began in the 20th century, and there are more researchers pursuing answers to communication questions today than at any other time. The editorial goal of Communication Research is to offer a special opportunity for reflection and change in the new millennium. To qualify for publication, research should, first, be explicitly tied to some form of communication; second, be theoretically driven with results that inform theory; third, use the most rigorous empirical methods; and fourth, be directly linked to the most important problems and issues facing humankind. Critieria do not privilege any particular context; indeed, we believe that the key problems facing humankind occur in close relationships, groups, organiations, and cultures.