How platform enterprises compete through suppliers: the mediation role of supplier value co-creation between digital platform capabilities and competitive advantage

IF 12.9 1区 管理学 Q1 BUSINESS
Yue Liu , Xiumei Zhu , Shengliang Deng
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引用次数: 0

Abstract

Despite growing research interests in a single enterprise-based competition, the existing literature has primarily focused on the emergency of competitive advantage. The digital platform offers unprecedented opportunities for competition between enterprises, with only a limited understanding of whether, how and when digital platform capabilities affect platform enterprises' competitive advantage. This study investigates how the digital platform capabilities of platform enterprises contribute to their competitive advantages through supplier value co-creation. The study also examines how digital market exploration moderates this relationship. Based on an analysis of 386 valid questionnaires, the results indicate that digital platform capability positively affects platform enterprises' competitive advantage, supplier value co-creation mediates the relationship between digital platform capability and platform enterprises' competitive advantage, and digital market exploration positively moderates the relationship between digital platform capability and supplier value co-creation. The findings of this study contribute to a better understanding of why platform enterprises with digital platform capabilities perform better in building competitive advantage and provide new insights on how a platform enterprise can achieve better competitive advantage to address competitive challenges effectively.
平台企业如何通过供应商竞争:供应商价值共创在数字平台能力与竞争优势之间的中介作用
尽管对单一企业竞争的研究兴趣越来越大,但现有文献主要集中在竞争优势的紧急情况上。数字平台为企业之间的竞争提供了前所未有的机会,但对于数字平台能力是否、如何以及何时影响平台企业的竞争优势,人们的理解有限。本研究探讨平台型企业的数位平台能力如何透过供应商价值共同创造,提升其竞争优势。该研究还探讨了数字市场探索如何调节这种关系。通过对386份有效问卷的分析,结果表明数字平台能力正向影响平台企业的竞争优势,供应商价值共同创造在数字平台能力与平台企业竞争优势的关系中起中介作用,数字市场探索在数字平台能力与供应商价值共同创造的关系中起正向调节作用。本研究的结果有助于更好地理解为什么具有数字平台能力的平台企业在构建竞争优势方面表现更好,并为平台企业如何获得更好的竞争优势以有效应对竞争挑战提供了新的见解。
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来源期刊
CiteScore
21.30
自引率
10.80%
发文量
813
期刊介绍: Technological Forecasting and Social Change is a prominent platform for individuals engaged in the methodology and application of technological forecasting and future studies as planning tools, exploring the interconnectedness of social, environmental, and technological factors. In addition to serving as a key forum for these discussions, we offer numerous benefits for authors, including complimentary PDFs, a generous copyright policy, exclusive discounts on Elsevier publications, and more.
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