Societal acceptance of advanced aerial mobility in China’s Greater Bay Area among young- and middle-aged adults

IF 3.5 2区工程技术 Q1 PSYCHOLOGY, APPLIED

Transportation Research Part F-Traffic Psychology and Behaviour Pub Date : 2025-02-13 DOI:10.1016/j.trf.2025.02.008

Eric T.H. Chan , Tingting Elle Li , Tim Schwanen

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引用次数: 0

Abstract

In an era of rapid urbanisation and technological innovation, Advanced Aerial Mobility (AAM) – an innovative transport mode utilising electric vertical take-off and landing (eVTOL) aircraft – has evoked debates about its the potential to address various urban transportation challenges. This study examines the societal acceptance of AAM in China’s Greater Bay Area (GBA), a region grappling with air pollution, traffic congestion, and cross-border mobility issues. By synthesising the Theory of Planned Behaviour (TPB) and Technology Acceptance Model (TAM), we propose an extended model that incorporates trust as a crucial construct. The proposed model was tested with a survey of 988 young- to middle-aged GBA residents, and structural equation modelling results confirmed the model’s validity, explaining 61% of the variance in AAM usage intention. In the proposed model, all TPB and TAM factors are significant, while trust emerged as the most significant factor in explaining the acceptance of AAM. Multigroup analyses offered further insights: perceived usefulness and subjective norms significantly influence young adults’ intentions, while perceived behavioural control plays a pivotal role in shaping men’s inclination towards AAM adoption. These findings not only contribute to the theoretical understanding of technology acceptance but also offer valuable practical implications for informing the design, implementation, and regulation of AAM development in the GBA and beyond. By illuminating the factors driving AAM acceptance, this study paves the way for reimagining the future of urban mobility.

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来源期刊

Transportation Research Part F-Traffic Psychology and Behaviour Multiple-

CiteScore

7.60

自引率

14.60%

发文量

239

审稿时长

71 days

期刊介绍： Transportation Research Part F: Traffic Psychology and Behaviour focuses on the behavioural and psychological aspects of traffic and transport. The aim of the journal is to enhance theory development, improve the quality of empirical studies and to stimulate the application of research findings in practice. TRF provides a focus and a means of communication for the considerable amount of research activities that are now being carried out in this field. The journal provides a forum for transportation researchers, psychologists, ergonomists, engineers and policy-makers with an interest in traffic and transport psychology.