Creating a Trusting Environment in the Sharing Economy: Unpacking Mechanisms for Trust-building used by Peer-to-Peer Carpooling Platforms

IF 9.7 1区 环境科学与生态学 Q1 ENGINEERING, ENVIRONMENTAL
Barbara Hartl, Elfriede Penz, Elke Schüßler
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引用次数: 0

Abstract

Establishing trust is a crucial yet significant challenge for peer-to-peer (P2P) carpooling platforms. This mixed-method study of trust-building mechanisms in carpooling platforms makes two contributions to this topic. First, a qualitative comparison of trust-building mechanisms in four platforms shows similarities regarding their reliance on review systems and contact opportunities, but differences regarding the use of GPS-tracking, the holding of offline events, and key partners, all of which represent potential trust-building measures. Second, a laboratory experiment (N = 163) suggests that these trust-building mechanisms have different consequences for car owners vs. non car owners and for more vs. less experienced customers. These findings allow us to discuss nuances regarding the development of trust in carpooling platforms, especially the difference between online trust, implicit trust, and reason-based trust. These insights indicate avenues by which sharing models, associated with the potential for more sustainable production, consumption and transportation, can be strengthened.
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来源期刊
Journal of Cleaner Production
Journal of Cleaner Production 环境科学-工程:环境
CiteScore
20.40
自引率
9.00%
发文量
4720
审稿时长
111 days
期刊介绍: The Journal of Cleaner Production is an international, transdisciplinary journal that addresses and discusses theoretical and practical Cleaner Production, Environmental, and Sustainability issues. It aims to help societies become more sustainable by focusing on the concept of 'Cleaner Production', which aims at preventing waste production and increasing efficiencies in energy, water, resources, and human capital use. The journal serves as a platform for corporations, governments, education institutions, regions, and societies to engage in discussions and research related to Cleaner Production, environmental, and sustainability practices.
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