PolitiFi: Just another meme, or instrumental for winning elections?

IF 7.4 2区经济学 Q1 BUSINESS, FINANCE

Finance Research Letters Pub Date : 2024-11-28 DOI:10.1016/j.frl.2024.106533

Juliane Proelss, Denis Schweizer, Stéphane Sévigny

引用次数: 0

Abstract

As the 2024 U.S. presidential election looms, the intersection of cryptocurrency and political finance has garnered significant interest. This study explores the new crypto category of PolitiFi, which merges politics and finance and is linked to political figures and agendas. Our analysis underscores the strategic deployment of these tokens to enhance visibility, shape narratives, and appeal to younger, more technologically adept voters within the crypto sphere. The alignment of cryptocurrency adoption with voter demographics highlights PolitiFi's potential to redefine political engagement and campaign strategies, and influence election outcomes. Empirical analyzes show that PolitiFi's development has exhibited a distinct trajectory, rapidly demonstrating independence and a critical decoupling from other meme coins in the cryptocurrency market.

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来源期刊

Finance Research Letters BUSINESS, FINANCE-

CiteScore

11.10

自引率

14.40%

发文量

863

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