{"title":"When a bleak future comes closer: interaction effects of emotion and temporal distance framing in climate change communication.","authors":"Jialing Huang, Huyue Guo","doi":"10.1186/s40359-024-02183-w","DOIUrl":null,"url":null,"abstract":"<p><p>Given the widespread use of emotional and distance framing in climate change communication, this study investigated how these strategies interact to influence perceptions and behaviors related to climate change. Guided by the Situational Theory of Problem Solving and through an experimental survey, the research revealed that fear-inducing messages led to greater recognition of problems and involvement when combined with short-term temporal frames, compared to hope-inducing messages. These findings suggest that the effects of emotional appeals are conditioned on the temporal distance of the issue highlighted in climate change communication, offering a more nuanced understanding of the differentiated effects of fear and hope appeals and practical insights for crafting persuasive messages.</p>","PeriodicalId":37867,"journal":{"name":"BMC Psychology","volume":"12 1","pages":"677"},"PeriodicalIF":2.7000,"publicationDate":"2024-11-20","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"https://www.ncbi.nlm.nih.gov/pmc/articles/PMC11577877/pdf/","citationCount":"0","resultStr":null,"platform":"Semanticscholar","paperid":null,"PeriodicalName":"BMC Psychology","FirstCategoryId":"102","ListUrlMain":"https://doi.org/10.1186/s40359-024-02183-w","RegionNum":3,"RegionCategory":"心理学","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":null,"EPubDate":"","PubModel":"","JCR":"Q1","JCRName":"PSYCHOLOGY, MULTIDISCIPLINARY","Score":null,"Total":0}
引用次数: 0
Abstract
Given the widespread use of emotional and distance framing in climate change communication, this study investigated how these strategies interact to influence perceptions and behaviors related to climate change. Guided by the Situational Theory of Problem Solving and through an experimental survey, the research revealed that fear-inducing messages led to greater recognition of problems and involvement when combined with short-term temporal frames, compared to hope-inducing messages. These findings suggest that the effects of emotional appeals are conditioned on the temporal distance of the issue highlighted in climate change communication, offering a more nuanced understanding of the differentiated effects of fear and hope appeals and practical insights for crafting persuasive messages.
鉴于气候变化传播中广泛使用情感和距离框架，本研究调查了这些策略如何相互作用，影响人们对气候变化的看法和行为。在问题解决情境理论（Situational Theory of Problem Solving）的指导下，通过一项实验调查，研究发现，与希望诱导信息相比，恐惧诱导信息与短期时间框架相结合时，会导致人们对问题的认识和参与程度更高。这些研究结果表明，情感诉求的效果取决于气候变化传播中所强调的问题的时间距离，从而为恐惧和希望诉求的不同效果提供了更细致入微的理解，并为制作有说服力的信息提供了实用的启示。
期刊介绍：
BMC Psychology is an open access, peer-reviewed journal that considers manuscripts on all aspects of psychology, human behavior and the mind, including developmental, clinical, cognitive, experimental, health and social psychology, as well as personality and individual differences. The journal welcomes quantitative and qualitative research methods, including animal studies.
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