Corporate social responsibility needs base philosophy: An integrative multidimensional approach to hospitality employees’ green innovative behaviors

IF 9.9 1区 管理学 Q1 HOSPITALITY, LEISURE, SPORT & TOURISM
Shaoping Jiang , Sughra Bibi , Jiaying Lyu , Asif Khan , Zhichen Li
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Abstract

This study addresses a critical research gap in understanding the mechanisms through which corporate social responsibility (CSR) influences green innovative behaviors (GIBs) among hospitality industry employees. Despite increasing recognition of the importance of sustainability, little is known about how CSR initiatives can effectively motivate employees to engage in GIBs. This research aims to explore the conditions under which instrumental CSR (ICSR) and volunteer CSR (VCSR) foster GIBs, with a focus on the mediating roles of meaningfulness (MGF) and positive emotions (PE) and the moderating effect of perceived sustainability policy (PSP). Utilizing a survey method, data were collected from 430 hotel employees to test the proposed multi-level model. The findings reveal that MGF and PE partially mediate the impact of both ICSR and VCSR on GIBs. Furthermore, PSP was found to significantly enhance the effectiveness of CSR initiatives, particularly when initial levels of ICSR, VCSR, MGF, and PE were low. The study offers theoretical implications by integrating self-determination and need satisfaction theories with CSR research, and practical implications by providing a roadmap for hospitality organizations to strategically leverage CSR for sustainability. Future research should consider longitudinal studies and explore the role of cultural factors in CSR-GIB dynamics.
企业社会责任需要基础理念:酒店业员工绿色创新行为的多维度综合方法
在了解企业社会责任(CSR)影响酒店业员工绿色创新行为(GIBs)的机制方面,本研究填补了一项重要的研究空白。尽管人们越来越认识到可持续发展的重要性,但对企业社会责任如何有效激励员工参与绿色创新行为却知之甚少。本研究旨在探索工具性企业社会责任(ICSR)和志愿性企业社会责任(VCSR)促进 GIB 的条件,重点关注意义(MGF)和积极情绪(PE)的中介作用,以及感知到的可持续发展政策(PSP)的调节作用。研究采用调查方法,收集了 430 名酒店员工的数据,对提出的多层次模型进行了检验。研究结果表明,MGF 和 PE 部分调节了 ICSR 和 VCSR 对 GIB 的影响。此外,研究还发现,PSP 能显著提高企业社会责任倡议的有效性,尤其是当 ICSR、VCSR、MGF 和 PE 的初始水平较低时。本研究将自我决定和需求满足理论与企业社会责任研究相结合,具有理论意义;同时也为酒店业组织战略性地利用企业社会责任促进可持续发展提供了路线图,具有实践意义。未来的研究应考虑纵向研究,并探索文化因素在企业社会责任-GIB 动态变化中的作用。
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来源期刊
International Journal of Hospitality Management
International Journal of Hospitality Management HOSPITALITY, LEISURE, SPORT & TOURISM-
CiteScore
21.20
自引率
9.40%
发文量
218
审稿时长
85 days
期刊介绍: The International Journal of Hospitality Management serves as a platform for discussing significant trends and advancements in various disciplines related to the hospitality industry. The publication covers a wide range of topics, including human resources management, consumer behavior and marketing, business forecasting and applied economics, operational management, strategic management, financial management, planning and design, information technology and e-commerce, training and development, technological developments, and national and international legislation. In addition to covering these topics, the journal features research papers, state-of-the-art reviews, and analyses of business practices within the hospitality industry. It aims to provide readers with valuable insights and knowledge in order to advance research and improve practices in the field. The journal is also indexed and abstracted in various databases, including the Journal of Travel Research, PIRA, Academic Journal Guide, Documentation Touristique, Leisure, Recreation and Tourism Abstracts, Lodging and Restaurant Index, Scopus, CIRET, and the Social Sciences Citation Index. This ensures that the journal's content is widely accessible and discoverable by researchers and practitioners in the hospitality field.
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