Green technology based agricultural product quality and market prices in China

Abstract

Agriculture is a substantial contribution to world economies, and its environmental influence cannot be overstated. As a result, agricultural production has changed over time to incorporate more environmentally friendly practices, such as the usage of green technologies. The purpose of this study is to investigate the impact of agri and green technology adoption on agricultural product market prices, with an emphasis on product quality and environmental consciousness. Surveys were used to collect data from 750 agricultural producers and consumers, and statistical analysis was performed to determine the relationship between technology adoption, product quality, environmental consciousness, and market prices. The data show that there is a considerable positive association between green technology adoption and product quality, which has a favorable impact on market prices. Likewise, the impact of agricultural technology adoption on product quality and market pricing was statistically significant. The study also discovered that consumer environmental knowledge has a considerable positive effect on market prices. These findings show that more investment in green technology adoption is required to improve product quality and meet the growing demand for ecologically friendly agricultural products. Likewise, efforts to raise consumer environmental awareness may help drive market prices higher and incentivize producers to adopt more sustainable farming practices. This study emphasizes the necessity of sustainable agriculture practices and the need to promote the adoption of green technologies in order to ensure the agricultural industry’s long-term sustainability.