Transparency, Authenticity, and Effective Engagement: The Role of Board Directors in Countering Greenwashing

Board Leadership Pub Date : 2024-09-18 DOI:10.1002/bl.30270
John Pabon
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Abstract

John Pabon is chair of The Conference Board's Asia Sustainability Leaders Council, on the board of advisors to the US Green Chamber of Commerce, and author of The Great Greenwashing: How Brands, Governments, and Influencers Are Lying to You. In this article, he discusses the concept of “greenwashing” and the ways boards can protect their organizations against it.

透明度、真实性和有效参与:董事会董事在反 "洗绿 "中的作用
约翰-帕本(John Pabon)是美国谘商会亚洲可持续发展领袖委员会主席、美国绿色商会顾问委员会成员,也是《大洗绿:品牌、政府和影响者如何欺骗你》一书的作者。在这篇文章中,他讨论了 "绿色清洗 "的概念,以及董事会保护其组织免受其害的方法。
本文章由计算机程序翻译,如有差异,请以英文原文为准。
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