ChatGPT awareness, acceptance, and adoption in higher education: the role of trust as a cornerstone

IF 8.6 1区 教育学 Q1 EDUCATION & EDUCATIONAL RESEARCH
Muhammad Farrukh Shahzad, Shuo Xu, Iqra Javed
{"title":"ChatGPT awareness, acceptance, and adoption in higher education: the role of trust as a cornerstone","authors":"Muhammad Farrukh Shahzad, Shuo Xu, Iqra Javed","doi":"10.1186/s41239-024-00478-x","DOIUrl":null,"url":null,"abstract":"<p>As technology continues to advance, the integration of generative artificial intelligence tools in various sectors, including education, has gained momentum. ChatGPT, an extensively recognized language model created by OpenAI, has gained significant importance, particularly in education. This study investigates the awareness, acceptance, and adoption of ChatGPT, a state-of-the-art language model developed by OpenAI, in higher education institutions across China. This study applies the partial least squares structural equation modeling (PLS-SEM) method for examining data collected from 320 Chinese university students. The study’s conceptual framework integrates key determinants from the Technology Acceptance Model (TAM) and extends it by incorporating perceived intelligence as a critical factor in the adoption process. The study findings reveal that ChatGPT awareness significantly influences the intention to adopt ChatGPT. Perceived ease of use, usefulness, and intelligence significantly mediate the association between ChatGPT awareness and adoption intention of ChatGPT. Additionally, perceived trust significantly moderates the relationship between ChatGPT awareness and perceived ease of use, usefulness, and intelligence. Moving forward, in order to maintain students’ critical thinking skills and inventiveness in their assessment writing, assessments must promote the safe use of ChatGPT. Therefore, educators will be crucial in ensuring that artificial intelligence tools are used in assessments ethically and suitably by providing clear guidelines and instructions.</p>","PeriodicalId":13871,"journal":{"name":"International Journal of Educational Technology in Higher Education","volume":null,"pages":null},"PeriodicalIF":8.6000,"publicationDate":"2024-07-31","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":"0","resultStr":null,"platform":"Semanticscholar","paperid":null,"PeriodicalName":"International Journal of Educational Technology in Higher Education","FirstCategoryId":"95","ListUrlMain":"https://doi.org/10.1186/s41239-024-00478-x","RegionNum":1,"RegionCategory":"教育学","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":null,"EPubDate":"","PubModel":"","JCR":"Q1","JCRName":"EDUCATION & EDUCATIONAL RESEARCH","Score":null,"Total":0}
引用次数: 0

Abstract

As technology continues to advance, the integration of generative artificial intelligence tools in various sectors, including education, has gained momentum. ChatGPT, an extensively recognized language model created by OpenAI, has gained significant importance, particularly in education. This study investigates the awareness, acceptance, and adoption of ChatGPT, a state-of-the-art language model developed by OpenAI, in higher education institutions across China. This study applies the partial least squares structural equation modeling (PLS-SEM) method for examining data collected from 320 Chinese university students. The study’s conceptual framework integrates key determinants from the Technology Acceptance Model (TAM) and extends it by incorporating perceived intelligence as a critical factor in the adoption process. The study findings reveal that ChatGPT awareness significantly influences the intention to adopt ChatGPT. Perceived ease of use, usefulness, and intelligence significantly mediate the association between ChatGPT awareness and adoption intention of ChatGPT. Additionally, perceived trust significantly moderates the relationship between ChatGPT awareness and perceived ease of use, usefulness, and intelligence. Moving forward, in order to maintain students’ critical thinking skills and inventiveness in their assessment writing, assessments must promote the safe use of ChatGPT. Therefore, educators will be crucial in ensuring that artificial intelligence tools are used in assessments ethically and suitably by providing clear guidelines and instructions.

Abstract Image

高等教育对 ChatGPT 的认识、接受和采用:信任的基石作用
随着技术的不断进步,生成式人工智能工具在包括教育在内的各行各业中的整合势头日益强劲。ChatGPT是由OpenAI创建的一种广受认可的语言模型,在教育领域尤其受到重视。本研究调查了中国高等院校对OpenAI开发的先进语言模型ChatGPT的认知、接受和采用情况。本研究采用偏最小二乘结构方程建模(PLS-SEM)方法,对从 320 名中国大学生那里收集到的数据进行了分析。研究的概念框架整合了技术接受模型(TAM)中的关键决定因素,并将感知智能作为采用过程中的关键因素加以扩展。研究结果表明,对 ChatGPT 的认知极大地影响了采用 ChatGPT 的意愿。感知易用性、有用性和智能性在很大程度上调节了 ChatGPT 感知与 ChatGPT 采用意向之间的关联。此外,感知到的信任在很大程度上调节了 ChatGPT 意识与感知到的易用性、有用性和智能之间的关系。展望未来,为了保持学生在评估写作中的批判性思维能力和创造力,评估必须促进 ChatGPT 的安全使用。因此,教育工作者必须提供明确的指导和说明,确保人工智能工具在测评中的使用符合道德规范,并且恰到好处。
本文章由计算机程序翻译,如有差异,请以英文原文为准。
求助全文
约1分钟内获得全文 求助全文
来源期刊
CiteScore
19.30
自引率
4.70%
发文量
59
审稿时长
76.7 days
期刊介绍: This journal seeks to foster the sharing of critical scholarly works and information exchange across diverse cultural perspectives in the fields of technology-enhanced and digital learning in higher education. It aims to advance scientific knowledge on the human and personal aspects of technology use in higher education, while keeping readers informed about the latest developments in applying digital technologies to learning, training, research, and management.
×
引用
GB/T 7714-2015
复制
MLA
复制
APA
复制
导出至
BibTeX EndNote RefMan NoteFirst NoteExpress
×
提示
您的信息不完整,为了账户安全,请先补充。
现在去补充
×
提示
您因"违规操作"
具体请查看互助需知
我知道了
×
提示
确定
请完成安全验证×
copy
已复制链接
快去分享给好友吧!
我知道了
右上角分享
点击右上角分享
0
联系我们:info@booksci.cn Book学术提供免费学术资源搜索服务,方便国内外学者检索中英文文献。致力于提供最便捷和优质的服务体验。 Copyright © 2023 布克学术 All rights reserved.
京ICP备2023020795号-1
ghs 京公网安备 11010802042870号
Book学术文献互助
Book学术文献互助群
群 号:481959085
Book学术官方微信