The Impact of The Success of Midea Group's Digital Transformation on The Development of Enterprises

Abstract

Accelerating the digital transformation of enterprises is the only way to achieve high-quality economic development under the new development pattern. With the advent of the digital age, the scientific and technological revolution and the industrial revolution have changed the pattern of world development and also brought earth-shaking changes to the development mode of enterprises. With the rapid development of mobile networks, cloud computing and AI, the intelligent transformation of traditional manufacturing has become an inevitable choice to comply with the development trend of The Times, and it is also a key measure to build a digital power. This paper makes a case study of Midea Group, explores the value of Midea Group's digital transformation to enterprises, provides powerful empirical evidence for enterprises to promote digital transformation, and expands relevant researches on enterprises' digital transformation.